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Taking Out the Gatekeeper

March 7, 2013

Posted At: March 7, 2013 1:24 P.M. by Martina Kaiwi It is no secret: media kits are an essential tool used to promote

alabama beverage Casey Rogers Dr. Horsley events festivals food Gillian Richards Haley Clemons Peter Schmidt PR public relations restaurants Tuscaloosa University of Alabama West Alabama Food and Wine Festival

A Toast to Triumph

March 6, 2013

Posted At: March 6, 2013 4:00 P.M. by Gillian Richard and Haley Clemons “Eighty-five percent of all restaurants fail within the first

"The Blind Side"athlete representation celebrities celebrity PR Charlie Sheen CMPR Crimson Marketing and Public Relations crisis management entertainment PR ESPY awards Hollywood Jessica Ruffin marketing public relations Sports Tiger Woods Vince Young

Lights, Camera, PR?

March 6, 2013

Posted At: March 6, 2013 2:35 P.M. by Jessica Ruffin I’ll never forget the day that I was sitting behind a desk

We Take PRide

We Take PRide

March 6, 2013

Posted At: March 5, 2013 6:20 P.M. by Gillian Richard I wasn’t at the round table when members of The University of Alabama’s PRSSA chapter

The Onion Leaves a Bad Taste

March 4, 2013

Posted At: March 4, 2013 1:50 P.M. by Lindsey Green News satirist The Onion is known for toeing the thin line between

21st Century Litigation Casey Rogers Cicayda digital evidence Digome Electronic Discovery emerging litigation J. Paul Zimmerman Paul W. Grimm platform platform mag Platform Magazine Platform Magazine Online public relations Roe Frazer social media The University of Alabama UA public relations

Social Media and 21st Century Litigation

March 4, 2013

Posted At: March 4, 2013 1:27 P.M. by Casey Rogers In today’s digitally centric society, it comes as no surprise that user

Bill Samuels bourbon brand branding Casey Rogers customer loyalty Facebook Maker's Mark platform platform mag Platform Magazine Platform Magazine Online PR public relations social media The University of Alabama Twitter

Making a Mark Like Maker’s

March 3, 2013

Posted At: March 1, 2013 8:45 A.M. by Casey Rogers You may have read about the popular bourbon titan, Maker’s Mark, and the

Virtual Agencies — The Real Deal

Virtual Agencies — The Real Deal

March 1, 2013

Posted At: March 1, 2013 8:45 A.M. by Lindsey Green Virtual, or cyber, agencies are on the rise as possibilities on the Internet increase

Get Your Message. Get Your Message Out. Do Good.

Get Your Message. Get Your Message Out. Do Good.

March 1, 2013

Posted At: February 28, 2013 7:00 P.M. by Taylor Hodgkinson Rena Pederson’s accolades include the likes of appearing on Oprah for her

Skeletons in the Closet: Avoiding Te’o and Armstrong’s Mistakes

February 28, 2013

Posted At: February 27, 2013 9:02 P.M. by Grayson Martin The age-old adage, “if you tell the truth, you don’t have to

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