The AI Advantage in PR
Published on March 8, 2024, 6:25 p.m. by Anne Smith. The idea of using technology with human intelligence to perform tasks probably sounded unimaginable 10 years ago, but now, it’s
2024 Vision: Emerging PR Trends
Published on March 4, 2024, 3:56 p.m. by Halston Seton. As the new year begins and technology advances, staying on top of evolving public relations trends is a must. Year
Deck the Halls: How to Approach the Holiday Season as a PR Practitioner
Published on November 13, 2023, 3:43 p.m.by Chloe Petro. The holiday season is finally here, which means so are holiday sales, campaigns, philanthropic efforts and more. Every single year consumers
The Food and Beverage Industry: Revolutionized by Social Media and PR
Published on October 12, 2023, 4:56 p.m. by Jillian Middleton. Communication in the food and beverage industry has taken one of the biggest changes in directions in comparison to most
Missing in Action: Where Are the Men in Public Relations Classrooms?
Published on April 27, 2023, at 5:55 p.m. by Kate Amberson and Helen Carson. Public relations is a growing field that has become integral to nearly every industry. Whether it
The PR of the Playlist: Strategy in the Streaming Age
Published on April 13, 2023, at 10:40 a.m. by Olivia Esquivel. One of the key aspects of public relations is practioners’ ability to generate earned media for their clients. This skill is
Nepo Babies Show the Value of Good PR Teams
Published on February 21, 2023, at 9:50 a.m. by Emilia Ciezadlo and Olivia Esquivel. Nepotism in Hollywood, or any type of business, is nothing new. We often see celebrities get
Veganism in a “Meat & Potatoes” Society
Published on Nov. 14 at 4:30 p.m. by Sydney Palmer. I don’t want to just “pick off the pepperoni.” Those who are vegan understand the feeling of trying to find
How PR Was Affected During the Pandemic
Published on Oct. 19, 2022, at 2:55 p.m. by Kelsey Nayman. It goes without saying that every business and industry was impacted by the COVID-19 pandemic in some way or another. The
We Need to Talk About Monkeypox
Published on Oct. 13, 2022, at 10:00 a.m.by Abby Walsh. On May 18, 2022, a team of doctors from Massachusetts General Hospital announced the first case of monkeypox in the United