Transitioning from Student-Run Agencies to Professional Agencies
Published on October 18, 2021, at 7:36 p.m. by Lady Reynolds. In a 2019 post for O’Dwyer’s, Doug Swanson, a professor of
And They’re Off! How to Handle Scandal and Come out a Winner in the Horse-Racing Sector
Published on October 18, 2021, at 12:48 p.m. by Amelia McGowan. It’s no secret that the sports industry maintains a high level of
Obtaining a Negotiation Mindset in PR
Published on October 13, 2021 at 9:28 p.m. by Gabrielle Jolly. Over 40% of U.S. employees doubt themselves in negotiations, with many Americans expressing
Boutiques and Brand Image: Instagram as a Public Relations Tool
Published on October 7, 2021, at 6:25 p.m.by Evvy Lusco. Since the launch of Instagram in 2010, users have shared photos, videos
Has the Pandemic Changed Music Industry PR Forever?
Published on October 4, 2021, at 8:20 p.m.by Megan Murphy. With an inability to hold concerts, meet and greets, release parties and
Tips and Tricks for Aspiring PR Professionals: Freshman Edition
Published on October 4, 2021, at 5:20 p.m. by Lady Reynolds. Undergraduate students who choose public relations as their academic and career
Crisis Communication: Tropicana’s #MiMoment
Published on September 30, 2021, at 2:38 p.m. by Tory Elliott. A crisis can happen anywhere, to anyone. That is why crisis
“A Lovable Geek”: Huntsville’s Brand Identity in 2021
Published on September 29, 2021 at 4:41 p.m. by Gabrielle Jolly. The Rocket City soared to great heights after receiving third place
Brand Podcasts: Public Relations Goes Live
Published on September 27, 2021, at 7:00 p.m. by Amelia McGowan. Over the past several years, podcasts have exploded as a new
Starbucks: The PR Tactics in Inclusivity
Published on March 26, 2021, at 5:19 p.m. by Rachel Fuller. Inclusivity is a buzz word that has become a staple in effective