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Taylor Swift Knows Her Brand “All Too Well”

Taylor Swift Knows Her Brand “All Too Well”

Published on January 31, 2022, at 10:49 a.m. by Gabrielle Jolly. It feels like 2012 again with songs like “22” and “I Knew You Were Trouble” listed on the top music charts of 2021. Famous singer and songwriter Taylor Swift has once again become the talk of the music

Eighty Eight: From Legacy to Brand Identity

Eighty Eight: From Legacy to Brand Identity

Published on December 1, 2021 at 4:52 p.m. by Alyssa Thomas For a brand to be successful and have meaning to consumers, “establish what your brand represents” and follow through with that meaning. Having a strong, expressive brand presence is what resonates with consumers and

Boutiques and Brand Image: Instagram as a Public Relations Tool

Boutiques and Brand Image: Instagram as a Public Relations Tool

Published on October 7, 2021, at 6:25 p.m.by Evvy Lusco. Since the launch of Instagram in 2010, users have shared photos, videos and stories to their accounts on the platform. Similarly, large corporations have utilized Instagram as a public relations tactic to promote products and engage with

“A Lovable Geek”: Huntsville’s Brand Identity in 2021

“A Lovable Geek”: Huntsville’s Brand Identity in 2021

Published on September 29, 2021 at 4:41 p.m. by Gabrielle Jolly. The Rocket City soared to great heights after receiving third place in the 2021 U.S. News & World Report’s Best Places to Live. Over the past decade, Huntsville, Alabama, experienced an astounding period of growth

Tesla Advertising: It’s All About PR

Tesla Advertising: It’s All About PR

Published on March 10, 2017, at 10:25 a.m. by Josh Downey. Tesla … Many have heard the name, but it’s not the famous inventor Nikola Tesla (1856-1943) whose patented AC induction motor helped bring electricity to homes throughout the world that this article features. Tesla

The Digital Evolution of Music Festivals

The Digital Evolution of Music Festivals

Posted on Oct. 8, 2015, at 1:30 p.m. by Hayley Kilgo. It’s been 46 years since the famed Woodstock Music and Arts Festival, yet people are still gathering today to enjoy music with one another. However, it’s no surprise that music festivals have changed in

The DIY Blog Boom

The DIY Blog Boom

Posted At: October 3, 2013 1:00 p.m. by Jessica Smith Do it yourself (DIY) blogs have been on the rise during the past couple of years largely because of Pinterest and people’s desire to make their own projects for less. Some of the more successful

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