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How Valuable Is Your Social Media Tra...
Posted At: August 6, 2012 3:04 PM by Julia Gardial Many undergraduate and graduate programs are doing great things with management and general PR theory, but how do we dive deeper? How do we make sure that the investments we make in education will pay off for us?
Faceoff: Facebook in the Classroom an...
Posted At: July 12, 2012 3:04 PM by Julia Gardial As social media becomes more deeply integrated into our lives than ever before, it’s important to use college as a time to train for professional habits.
Pinning Potential: A PR Pinterest Blo...
Posted At: June 25, 2012 2:52 PM by Julia Gardial Google+ couldn’t find it. Twitter strives for it. Facebook dominates it. So what is it?
Educator Spotlight: Mihaela Vorvorean...
Posted At: May 17, 2012 12:36 PM by Mariah Fairweather Dr. V has spent much of her career as a PR scholar. She has done some consulting on the side, but most of her work is related to PR research, scholarship and teaching. Currently, she is interested in the work on online identity management across social networking sites.
Back to Basics: Grassroots PR
Posted At: May 17, 2012 12:25 PM by Anna Ellis In a world where technology reigns supreme and companies tend to lean away from the use of grassroots, going back to basics can oftentimes lead to greater success than companies realize.
Persistence Does Pay Off
Posted At: May 10, 2012 1:20 PM by Ashley McDaniel Persistence: "Continuing without change in function or structure and continuing to exist despite interference or treatment."
A PR View of Saying “I Do”
Posted At: May 3, 2012 2:30 PM by Kera Cottingham I found myself not only graduating with a public relations degree, but also engaged. Yes, I have a diamond and all, but I also have a soon-to-be marketing grad as a fiancé. With that said, as we have begun to plan our upcoming nuptials, we both have realized two previously unthought-of planning aspects: how to market and publicize our wedding.
Crisis Communication in College Athle...
Posted At: May 3, 2012 2:30 PM by Katie Bishop Over the last two years college athletics have been victim to two major crises: Cam Newton and Auburn University’s recruiting scandal, and former Pennsylvania State University assistant coach Jerry Sandusky and his sex abuse allegations.
The Heavyweights: Agency v. In-house ...
For those unfamiliar with the choice, it may seem as if there would be little difference between in-house and agency PR work, but depending on skills and personality, individuals are often more suited for one more than the other.
Regrets and Lessons Learned
Posted At: May 3, 2012 10:30 AM by Katie Bishop As a soon-to-be college graduate in merely days, I cannot help but to focus this blog on the past four years of my life: The regrets and lessons learned.
Building your network
Posted At: April 24, 2012 5:10 PM by Mariah Fairweather Through my past four years at The University of Alabama, I have learned many things about the PR field. One of the most valuable pieces of information I have learned is to always continue to build your professional network.
Mirror, Mirror: Image and Appearance ...
Posted At: April 23, 2012 3:00 PM by Ashley McDaniel. How far does creativity and individuality go when interviewing and actually working for the first job?
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