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The Rerelease Revolution

Posted At: April 17, 2012 9:00 PM by Katie Kallam The rerelease of classic films in 3D is a growing trend in Hollywood. In the year 2012, four movies will be released in 3D, and not just by Disney. Beauty and the Beast, Star Wars

Remembering Tragedy

Posted At: April 12, 2012 3:15 PM by Katie Kallam. City leaders face a distinct public relations challenge following community tragedies. They must acknowledge and honor the tragedy that has occurred while remaining relevant to national media, even years after the event. But just what

Local Musicians: Drumming Up Their Own PR

Posted At: March 28, 2012 2:15 PM by Katie Brazeal and Katie Kallam In today’s world of social media, reality TV and personal technology, it’s becoming harder and harder to stand out. Local bands face the unique challenge of becoming their own public relations professionals.

Parody Twitter Accounts: Friend or Foe?

Posted At: March 7, 2012 1:45 PM by Katie Kallam What do the Queen of England, Suri Cruise and Chuck Norris all have in common? They each have vast amounts of Twitter followers, and yet they’ve never logged on.

Honest to Blog?

Posted At: Feburary 12, 2012 2:00 PM by Katie Kallam People blog about politics; they blog about their opinions; they blog about their pets; they even blog about what they had for lunch.

Oscar knows PR

Posted At: February 13, 2012 1:45 PM by Katie Kallam It’s Hollywood’s biggest night of the year. The red carpet is rolled out; the celebs don their finest threads; and the world waits with baited breath to find out who will be taking home the

Welcome

Welcome to Platform Magazine, a student-run magazine at The University of Alabama. Our editors strive to continue Platform’s tradition of providing our readers with insight into the ever-changing world of PR. We hope that our articles and blog posts will intrigue you and encourage you

Editor Biographies, Spring 2012

Savannah Bass — Baltimore, MarylandMajor/Minor: Public Relations/American Studies Academic Achievements: President’s List; Dean’s List Jobs, Internships & Other Achievements: Student Justice, Academic Honor Council; Communications Intern, College of Communication and Information Sciences; Development Intern, Tuscaloosa Academy; Communications Intern, Best Buddies Maryland; Waitress, Atwater’s Restaurant Community Service: Tutor, Literacy is the

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