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Back to Basics: Grassroots PR

Posted At: May 17, 2012 12:25 PM by Anna Ellis In a world where technology reigns supreme and companies tend to lean away from the use of grassroots, going back to basics can oftentimes lead to greater success than companies realize.

There's No Shaming in Framing

Posted At: February 27, 2012 1:57 PM by Anna Ellis What public relations is about is building trust in long-lasting relationships between an organization and its publics. This can be reached by cutting unethical PR practices and framing your client in an esteemed manner.

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