Building Relationships with Barrie Cohen
Barrie Cohen Public Relations, founded by Barrie Cohen in 2017, grew from a solo venture into a boutique agency by prioritizing client relationships, persistence,
New Balance Is the New Trend
Published on September 22, 2023, at 10:22 a.m.by Shaley Brown. What used to be an old-school brand your dad would wear, New Balance is
Kay Social Marketing: Always Do Good Business
Published on April 22, 2021 at 2:19 p.m. by Caroline Robinson. What do A Rebel in Prada, 11 Street Media, Loren Elizabeth Designs and Perfectly
Get One, Give One
Published on April 20, 2021 at 8:08 p.m. by Caroline Robinson. You’ve heard of businesses implementing the “buy-one-get-one” selling strategy, but have you heard of
Return on Investment: How I Found PR Value in the Financial World
Published on November 13, 2017, at 8:20 a.m. by Caitlin Heffley. As I embarked upon the summer internship-seeking process during my junior year of
Reach for the SKYY
Published on July 28, 2017, at 10:27 a.m. by Briana Borcic. There I was, a Colorado girl who thought I would be able to
The Queen of QVC
Published on June 6, 2017, at 8:06 a.m. by Briana Borcic. It all started in 1997 with an earring box. Today, the Chicago-bred entrepreneur Lori
Marketing and Public Relations: The Value of Switching Hats
Published on April 25, 2017, at 11:00 a.m. by Julia Cione. Public relations and marketing jobs seem to have many overlapping roles in the job
LUV at First Flight
Published on April 18, 2017, at 11:00 a.m. by Clara Balestrieri. As you’re sitting at your computer and planning your next trip, what do
The Art of Authenticity
Posted on Oct. 21, 2015 at 1:30 p.m. by Mackenzie Lyng. No one would argue that social media is the most powerful driver of