Stay Golden, Practitioners
Posted on October 12, 2015, at 6:00 p.m. by Shelby Bonner. What is the most valued asset you can have in the world of public relations? If you’re a PR student, you’ve probably already…
Ethics
Ethics Feed
Sandwiches and Scandal
Posted on September 24, 2015, at 9:00 a.m. by Katie Gatti. Do you know what the largest fast food chain in the world is? If you’re thinking McDonald’s, think again. Subway, the 50-year-old sandwich chain,…
Brian Williams: Propeller of Lies
Posted: February 20, 2015, 2:00 p.m. by Laura Gregory. As public relations students, we learn time after time that the key to crisis communication is an immediate and sincere apology. However, the news headlines seem…
Lights, Camera, Fashion, PR
Posted: September 26, 2014, 7:45 p.m. by Katie Foster Howard. Cameras flash, fans squeal and photographers demand more angles, more poses. In the middle of this red carpet frenzy, a celebrity has one very important…
Honey Maid: Haters Gonna Hate
Posted: April 18, 2014, 4:10 p.m. by Stefanie Dunlap. With companies beginning to incorporate different types of family dynamics into marketing and advertising, some may think that consumer bases are changing. Consumers are not always…
MWW, Ethisphere Institute Partner to Promote Ethical Practices
Posted: April 16, 2014, 1:33 p.m. by Shannon Auvil. MWW, a public relations firm headquartered in New York City, was recently named the Agency of Record for the Ethisphere Institute, an independent center of research…
Discerning Credible News Sources
Posted: April 9, 2014, 1:45 p.m. by Stefanie Dunlap. As the world becomes more and more tech-savvy, the amount of people who have access to the Internet has greatly increased, and in turn, almost everyone…
Butter Doesn’t Always Make It Better
Posted: March 12, 2014, 2:22 p.m. by Addison Viani. Celebrity chef Paula Deen is well-known for her deep-fried, southern cooking, soul food. Her recipes and southern ways have created an empire for herself and her…
Work Hard, Play Hard?
Posted At: February 20, 2013 1:55 P.M. by Caroline Murray Yesterday, my boss called me into her office and we watched this. One of my current jobs is working as a marketing assistant at an…