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Editor Biographies, Spring 2020

Charlotte Arnold Editor/Writer Hometown: Lexington, Kentucky Major/Minor: Public Relations and Marketing Academic Achievements: President’s List, Cardinal Key Honor Society, Kappa Tau Alpha Honor Society, Accelerated Masters Program, Oakley Society Jobs, Internships & Other Achievements: Promotions and Marketing Intern — LM Communications (Summer 2019), Assistant Event Coordinator — Henry Clay

Turning Living Rooms into Box Offices

Turning Living Rooms into Box Offices

Published on August 3, 2020, at 2:21 p.m. by Katie Poedtke. Since the coronavirus required stay-at-home and safer-at-home regulations, many buildings stand empty, waiting for people to flood their halls and make use of them again. One of these structures? The movie theater. As movie

Small Businesses: International Effects at the Local Level

Small Businesses: International Effects at the Local Level

Published on April 15, 2020, at 8:36 p.m. by Katie Poedtke. There is no doubt that COVID-19 is changing the world right before our eyes. The news cycles consistently report on the new developments of the pandemic. People are self-quarantining to keep the virus at bay. Industries are adapting in order to

Royal Mistakes: A PR Practitioner’s Worst Nightmare

Royal Mistakes: A PR Practitioner’s Worst Nightmare

Published on April 13, 2020, at 4:53 p.m. by Katie Poedtke. History is happening right before our eyes. Prince Harry and Meghan Markle decided to step back from the royal family, effectively leaving behind their titles, financial support and closest relatives. The monarchy has never

Socially Distant But Still Connected

Socially Distant But Still Connected

Published on March 30, 2020, at 8:05 p.m. by Katie Poedtke. On March 16, 2020, the White House addressed the nation and provided the best preventive measure against COVID-19, aka coronavirus: social distancing. Various pandemics have broken out across the world over time, but none have had

A New Way to Reach External Publics

A New Way to Reach External Publics

Published on March 6, 2020, at 8:33 p.m. by Katie Poedtke. YouTube dominates as a video-sharing outlet for many different industries, such as movies, music, art, science and math. There is no doubt that the platform is versatile. It is accessible and relatively easy to

A Disconnect in Authentic Human Connection

A Disconnect in Authentic Human Connection

Published on February 20, 2020, at 6:52 p.m. by Katie Poedtke. Diversity. Equity. Inclusion. These three words hold a weight that is felt now more than ever. The changing social climate and technological advances of today are connecting people from all kinds of backgrounds, and

Why Your Social Media Campaign Needs TikTok

Why Your Social Media Campaign Needs TikTok

Published on January 28, 2020, at 9:58 p.m. by Katie Poedtke. With the discontinuation of Vine, a new video application rose from the ashes: TikTok. TikTok is an app where user-generated content is created at incredible rates. The fads include creating original choreography for songs

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