How Social Media Boosted Black Friday Statistics
Black Friday 2010 is a strong example of how social media and the Internet are changing the way consumers shop. Shoppers who
Kanye West: Empathy or Empty Apology?
Every year on Thanksgiving Day, millions of viewers tune into the Macy’s Thanksgiving Day Parade with thousands of performing entertainers to celebrate
Effective PR tactics lead to Vick-tory
As an Atlanta native, I never saw Michael Vick, the former Falcons quarterback, making a comeback. In 2007, Vick was convicted of
90% of You Won’t Read This Blog Post
We’ve all seen status updates on Facebook stating the corresponding user is associated with a certain cause/religious faith/political ideal and dares others
Can LeBron Take the Heat?
With the NBA season starting, the much publicized team re-alliances are back in the headlines. The leader of these shifts is LeBron
Olbermann “Contributes” to Ethics Scandal
On Tuesday, Nov. 9, Keith Olbermann resumed his position as host of the MSNBC news program “Countdown,” after a weekend suspension. Olbermann
PR Makes a Stand in the Schoolhouse Door
The University of Alabama (UA) in Tuscaloosa paid homage to alumni Autherine Lucy Foster, James Hood and the late Vivian Malone by
Weighing in on Marie Claire’s PR Disaster
“Kiss my fat rolls.” That was just one of more than 3,600 responses to a Marie Claire blogger’s post called, “Should ‘Fatties’
Social Media: The New Polling Machine?
Have you ever logged on to Facebook or Twitter and noticed a common theme among statuses or tweets? Within minutes you probably
Bridging the Gap Between the Logo and the Message
Who knew three little letters could cause such a stir? Gap, the clothing store known for its iconic white-on-navy logo, launched a