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Brian Easter: A Catalyst for Change

Brian Easter: A Catalyst for Change

Posted: January 12, 2015, 6:34 p.m. by Rachel Uniatowski. In our world, we sometimes let stereotypes alter our judgment of people, especially chief executive officers. We forget that every person has his own story, and Brian Easter, CEO of Nebo Agency, certainly doesn’t fit any

Gossip Websites Cross the Ethical Line

Posted At: December 9, 2010 9:43 AM by Laura Rabushka Personal image management is a form of public relations that is becoming more and more necessary with the growth of the online business and networking sphere. Future PR professionals are aware that preserving a positive online

Management's Role in Internal PR

Posted At: November 1, 2010 11:21 AM by Laura Rabushka Management personnel sometimes struggle with maintaining good customer relations. Questions arise such as “how can we connect with our customers?” and “what can we provide that others can’t?”. The term “high-quality” pops up in almost every

Conquer the Chaos: Three Stress-Busting Tips

By Elizabeth Howell Attention PR junkies, it’s time to stop squeezing that tiny foam replica of planet Earth. There are rational strategies to manage the mania that is public relations. In an earlier post featured by Platform Magazine, PR = Satisfaction > Stress, Laura Rabushka

WikiLeaks “Hacktivists” on a Mission for Transparency

An article published Wednesday, Dec. 8, by addressed attacks toward companies trying to censor information published on WikiLeaks. WikiLeaks is allegedly in the midst of a campaign called “Operation: Payback.” The article says MasterCard was the most recently attacked website by so-called “hacktivists” in

Social Media: The New Polling Machine?

Have you ever logged on to Facebook or Twitter and noticed a common theme among statuses or tweets? Within minutes you probably found yourself exploring what all the buzz was about. By the end of the day, you probably commented on the trending topic yourself.

PR = Satisfaction > Stress

Public relations professionals are known for overworking themselves and biting off a little more than they can chew, even if it means working 12- to 15-hour days. Whether it’s taking on an extra event you don’t have time to plan and promote or overwhelming yourself

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