Military Communication: A Struggle between Security and Being Social Jan. 15, 2012 by Tracy Sims Posted At: December 7, 2010 10:07 AM by Megan Cotton With the growth of technology and social media, it has become mandatory for every company Read More
The Student-Led Fight Against Binge Drinking Jan. 15, 2012 by Tracy Sims Posted At: November 1, 2010 11:19 AM by Megan Cotton The college-aged population has always been resistant to anti-binge drinking campaigns. To solve this problem, Read More
LeBron James: Time for a Little Humility Jun. 28, 2011 by Tracy Sims by Megan Cotton Last November in my blog I asked “Can LeBron Take The Heat?,” a response to the Nike “What Should I Do?” Read More
PR ethics: “With great power comes great responsibility” Feb. 25, 2011 by Tracy Sims By Megan Cotton Ethics in public relations has always been a hot topic without black and white answers, only shades of gray. To provide Read More
Successful Social Media: It’s All About the Basics Jan. 11, 2011 by Tracy Sims By Megan Cotton If social media is a free way to communicate with your public, why doesn’t every company have a successful Facebook fan Read More
Can LeBron Take the Heat? Nov. 15, 2010 by Tracy Sims With the NBA season starting, the much publicized team re-alliances are back in the headlines. The leader of these shifts is LeBron James’ abandonment Read More
Building Brand Personas Sep. 15, 2010 by Tracy Sims “The man your man could smell like” is now the man you see everywhere. Isaiah Mustafa, also known as the Old Spice Guy, took Read More