WOM- A useful technique for PR?
Remember back when you were in elementary school and a rumor started at the lunch table that got passed down through 20
Marketing God
My grandmother takes the Great Commission to heart and even though she is ninety years old, she asks everyone who comes to
Financial Crisis or Moral Crisis?
USA Today recently pointed out that corporate apologies are becoming more and more rare in the face of the current economic crisis.
Buzzword or Buzzkill
With the presidential election just days away and the final debate only a memory, we have seen numerous buzzwords and slogans thrown
Celebrities Fight For a Cause
Celebrities define our culture. You buy a certain style of dress, brand of jeans, type of video game or cup of coffee
Couture, Catwalks, Controversy & Counterfeits
In the world of public relations and fashion, image seems to be everything. Your reputation, who you know, and in some cases,
Multicultural PR
Over the past few years, U.S. demographics have been constantly changing. Slowly, the minority is now becoming the majority. According to the
Google Numbers
Google NumbersAccording to the Oct. 6 BusinessWeek (Google Numbers), you will soon know exactly how influential you are through Facebook. Patent pending
Juicy Campus: Too Hot for Comfort
WARNING: To those interested in visiting this Web site (https://www.juicycampus.com/posts/gossips/all-campuses/), be aware of the hateful speech and offensive language and material. Look
Cannot Fail Spirit
My management professor presents articles at the beginning of class that are recent and pertinent to the business profession. Last week he