A Controversial Celebration: Burger King U.K. and International Women’s Day
Published on July 8, 2021, at 10:20 a.m.by Maggie Palmer. Holidays like International Women’s Day are one of the best opportunities for feel-good marketing.
The Power of the Apology Video (And Why So Many Fail)
Published on March 5, 2021, at 5:59 p.m. by Rachel Breeding. It has been a little over three years since disgraced YouTuber Logan Paul uploaded
No Need to Apologize
Published on October 16, 2019, at 4:30 p.m. by Justine Groeber. How many times have you apologized for sending that much-needed, follow-up email? Or
Tiger Silenced, Nike Tees Off
Nike released an advertisement with Tiger Woods that continues to receive a lot of hype. In the ad, Tiger’s late father speaks to him
“My Stupid Mouth:” apologies are better in 140 characters or less
We all love a great Perez-Hilton-infused celebrity scandal, and who has drawn more fire recently than John Mayer? Mayer’s extremely relaxed and a little
Financial Crisis or Moral Crisis?
USA Today recently pointed out that corporate apologies are becoming more and more rare in the face of the current economic crisis. The article