Oprah and the Ethics of Enticement
By Karissa Bursch As one of the most recognizable and influential women in the world, Oprah Winfrey appears to be everywhere. She
College Students: Not Your Average Audience
By Karissa Bursch College students are a popular target audience for marketing initiatives. They’re young and vibrant with specialized tastes. They are
Successful Social Media: It’s All About the Basics
By Megan Cotton If social media is a free way to communicate with your public, why doesn’t every company have a successful
Holiday PR: Companies Who Believe It’s Better to Give Than Receive
During a time of year when time and money seem to be consistently troublesome issues, companies and organizations are working to share
10 Blogs Every PR Professional Should Follow
By this point, every public relations professional should know the benefits of utilizing social media. It is common knowledge that Facebook and
‘Tis the Season for Customer Service
It’s that season again . . . time for the hustle and bustle and last minute holiday shopping. Whether you are fighting
Airport Security: TSA asking for TMI?
The Department of Homeland Security (DHS) and Transportation Security Administration (TSA) recently decided to maximize the efforts of their aviation and surface
WikiLeaks “Hacktivists” on a Mission for Transparency
An article published Wednesday, Dec. 8, by FoxNews.com addressed attacks toward companies trying to censor information published on WikiLeaks. WikiLeaks is allegedly
New Social Network: “Come Together” for a Cause
Facebook co-founder Chris Hughes officially launched his much-buzzed-about social network, Jumo, on Nov. 30. Hughes, 27, helped create Facebook from his Harvard
My Phone=My Life
Most of us can’t get through the day without our cell phones. We feel naked and separated from society; we have to