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Enough Is Enough, JCP

Posted At: April 19, 2013 2:00 p.m. by Lindsey Green Earlier this month, JCPenney fired CEO Ron Johnson after 17 months of a major rebranding attempt. Critics have been quick to criticize the former Apple executive, labeling the move and the CEO as failures almost as soon as the

Lending a Hand to Local Talent: W.C. Handy Music Festival

Posted At: April 17, 2013 2:12 P.M. by Claudia Calhoun As the semester comes to an end and the Alabama heat begins rolling in, I start counting down the days until my favorite event of the summer: W.C. Handy Music Festival. My childhood was spent in

Protecting the Protectors: Northrop Grumman Communications

Posted At: April 12, 2013 9:30 P.M. by Claudia Calhoun It is apparent in speaking with Sudi Bruni, Matt McQueen and Jim Hart that they have a passion for their work, but why? “The most satisfying part of my job [at Northrop Grumman] is that

AT&T Has My ATTention

Posted At: April 12, 2013 11:30 A.M. by Taylor Hodgkinson Since AT&T is an international telecommunication provider and one of the largest in the world, it seems appropriate, from a future PR practitioner’s point of view, that AT&T has my undivided ATTention when it comes to

Perfecting the Bedside Manner: Healthcare Public Relations

Perfecting the Bedside Manner: Healthcare Public Relations

Posted At: April 4, 2013 9:09 A.M. by Katie Sanders A nurse or doctor is expected to have a comforting bedside manner. Along with knowing the diagnosis and treatment, healthcare professionals deal with the emotional and abstract challenges that present themselves in daily activities. Healthcare

Saturday Night Live’s “Sneaker Uppers”

Posted At: April 3, 2013 6:15 P.M. by Kaitlyn Honnold Saturday Night Live has long been an outlet for upcoming talent to brush shoulders with some of the funniest and most prominent actors of the time. But, all too often, I’ve seen SNL appearances by celebrities interrupt the

The Streets of Savannah

Posted At: March 25, 2013 1:25 P.M. by Taylor Hodgkinson On Saturday, March 16, our festively decked-in-green group made its way for the trolley to take us from Tybee Island, Ga., to Savannah’s highly anticipated 189th St. Patrick’s parade. Leading us was Savannah native and

Education Communication: PR in K-12 Schools

Posted At: March 21, 2013 12:15 P.M. by Caroline Murray Tweeting at parents? Buying ad space for touting strong academics? Measuring media metrics to prove worth to taxpayers, school boards and communities? Did you see your elementary school taking such measures when you were a student?

Steve Webster: Bringing the Crimson Tide to L.A.

Posted At: March 20, 2013 11:00 P.M. by Jessica Ruffin There’s no question what college football team Steve Webster favors when one steps into his office. A framed and autographed Greg McElroy jersey hangs on one of the crimson-colored walls, along with several Alabama paintings.

489,998 and Counting…

Posted At: March 20, 2013 2:45 P.M. by Lindsey Green Like most people my age, I try to stay up to date with the latest app technology. My iPhone 5 is frequently used for Snapchat, Vine and GroupMe along with more “traditional” forms of social

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