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The Sidewalk Film Festival Starring Chloe Collins

The Sidewalk Film Festival Starring Chloe Collins

Posted: January 29, 2015, 12:25 p.m. by Katie Foster Howard. One day, while working for a PR firm in Birmingham, Alabama, Chloe Collins received a call from a former employer about a position opening up with the Sidewalk Film Festival. “I told [my employer] that

Let’s Talk Feminism

Let’s Talk Feminism

Posted: January 21, 2015, 2:41 p.m. by Katie Foster Howard. As a public relations student, I initially wrote this blog about how the feminist movement should be branded, as a kind of Feminist Movement micromanager. I thought, “We need one central organization, that represents the

Running the Race

Running the Race

Posted: January 18, 2015, 3:45 p.m. by Jean Faircloth. Running . . . You either love it or you hate it, but despite your differing opinions, we can all learn from it. Learning to run When I first began running, I could barely run half

Watt’s Hot for Tailgating

Watt’s Hot for Tailgating

Posted: January 12, 2015, 6:48 p.m. by Stefanie Dunlap In public relations, finding the most cohesive and beneficial partnerships can help launch a campaign even further and reach a larger audience. When searching for a partner, whether it be a celebrity or a brand, it

JetBlue: You Are Now Clear to Pay It Forward

JetBlue: You Are Now Clear to Pay It Forward

Posted: December 1, 2014, 3:11 p.m. by Rachel Uniatowski. It starts off with a ticket, to anywhere in the world, given to a deserving person involved in humanitarian efforts, but the best part — it doesn’t stop after just one person. “Fly It Forward” is

Jimmy Fallon: More Than Wit

Jimmy Fallon: More Than Wit

Posted: November 21, 2014, 7:25 p.m. by Mary Kathryn Woods. Hey, hey, hey, hey! As public relations practitioners, we can do more than chuckle at NBC’s “The Tonight Show” host Jimmy Fallon — we can learn. Since his debut on The Tonight Show in February

Flipping the Page: A Look Through Magazine Public Relations

Flipping the Page: A Look Through Magazine Public Relations

Posted: November 19, 2014, 1:53 p.m. by Amber Patterson. It is not a secret that the press and the world of public relations collide on a regular basis. A relationship with the media, however, is a vital tool in public relations — it helps garner

Startups and Public Relations

Startups and Public Relations

Posted: November 10, 2014, 5:40 p.m. by Michelle Sue Agee. As a slightly seasoned, soon-to-be public relations professional, I spend much time deciphering an array of positive and negative public relations scenarios that brands have created for themselves. These brands are either established or wrangling

Breaking News at the Speed of Social Media

Breaking News at the Speed of Social Media

Posted: November 7, 2014, 2:35 p.m. by Mary Kathryn Woods. A crisis breaks. Within the blink of an eye, the whole world knows. How? A little blue birdie with a big mouth that we call Twitter plays a significant role in spreading news stories. A few

Missing: Taco Bell’s Social Media

Missing: Taco Bell’s Social Media

Posted: November 3, 2014, 7:45 p.m. by Doug Killough. Just when we thought social media was becoming the new foundation for marketing and public relations strategies, Taco Bell throws us a curve ball. Taco Bell recently engaged in a social media blackout in an effort to

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