Published on April 3, 2025, at 11:05 a.m. by Katie Black. The Magic Behind Disney’s PR Success When it comes to the hospitality and entertainment industry, few brands have the same magical appeal as Disney. With a sprawling empire that includes 12 theme parks, 55 resort hotels, a top-rated cruise line, a large-scale merchandising network and […]
Published on April 2, 2025, at 4:11 p.m. by Reese Ham. There’s nothing like an ice cold drink on a hot, sunny day drenching your taste buds in the tropical and refreshing flavors of a tart lime and a bright and sweet orange, the tang of a Tajin rim, and the jolt of tequila. Margaritas […]
Published on March 31, 2025, at 5:07 p.m.by Olivia Pickens. The other day, while conducting my daily duties as a member of Generation Z by doomscrolling on TikTok, I came across a video that demanded, “STOP. PUTTING. MIDDLE. AGED. PEOPLE. ON. PR. TEAMS.” If you’re wondering, yes, this video was posted by a member of […]
Published on March. 31, 2025, at 4:40 p.m. by Gracie Powell. As a small business starting out, it can be difficult to know what is best for your marketing efforts if you have nothing to compare them to from the past, unlike 100-year-old corporations that know their target audiences well after years of interacting with […]
Published on March 28, 2025, at 4:40 p.m. by Reese Ham. It seems that now more than ever consumers are becoming increasingly conscious about their overall health. Whether it’s going on daily walks, reading a self-help book or tracking macronutrients, people have honed in on what it means to be holistically healthy. Especially since the COVID-19 […]
Published on March 27, 2025, at 10:34 a.m. by Reese Ham. In January 2025, Mark Zuckerberg’s company, Meta Inc., announced major changes to its social media platforms. This shift in Meta’s media moderation introduced many nuances to the already sometimes difficult-to-navigate social media realm, leaving users of its platforms with unanswered, burning questions. Meta’s policy changes started […]
Published on March 27, 2025, at 8:17 a.m. by Katie Black. Portfolios are one of the most powerful tools for landing opportunities within the public relations industry. An expertly crafted PR portfolio differentiates you from other applicants and shows employers who you truly are. But portfolios can be tricky. While it is easy to find online guides outlining the […]
Published on March 26, 2025, at 4:47 p.m.by Ava Stevens. Barrie Cohen Public Relations is a boutique agency founded in 2017, located in Denver, Colorado. Through a variety of services, BCPR aims to make an impact and tell a story with a heavy influence of founder Barrie Cohen’s core values. Before BCPRCohen described her journey […]
Published on March 24, 2025, at 6:37 p.m. by Abby Cope. Childhood stardom is not for the weak. In years that should be spent making mistakes and figuring out their adolescence, childhood actors are making sure they have a picture-perfect and family-friendly image. Personal branding is a pivotal part of being a public personality. Jeff […]
