by Bailey Carpenter Public relations students like myself tend to share certain traits: we’re decent writers suffering from a Twitter addiction, we utterly despise math and we tend to get too excited in the grocery store when we see good rebranding. We have also chosen to study and practice public relations because we are drawn […]
by Sarah Shea For many, travel is a necessary evil. Business people travel several times a week, normally going through the motions like zombies. While I love to travel, I find myself loathing the “getting there” part. I’d rather not spend $10 on a sub-par sandwich or banter with grumpy airline attendees. However, the destination […]
by Dorothy Griffith As public relations students, it’s easy to get bogged down with writing news releases and frantically editing our work for AP style errors. But what happens when we get too immersed in the world of public relations and neglect to observe what is going on in the world around us? In her […]
by Megan Reichenbach, editor We all have those products that are a go-to while doing our usual weekly grocery run. For me, I immediately pick up the Kashi cereal over Special K, Diet Coke rather than Diet Pepsi and Tide cleaning products over the generic Publix brand. We all develop a loyalty to preferred brands, […]
by Hope Peterson I usually pick out cereal according to which brightly colored, sugar-packed, questionably nutritious snack looks the most appetizing. Like many others, I don’t normally make my decisions based on what kind of corporate social responsibility (CSR) the brand I am contemplating has engaged in. Is this because we, as consumers, don’t care […]
by Alex Reichenbach If you’ve been watching the news for the last few weeks, you’re probably familiar with the complaints Bank of America has been receiving. On September 29, Bank of America publicly announced its plan to charge customers a $5 monthly fee for those who use debit cards to make purchases. The bank faced […]
by Amber Parker Whether you are backstage at a Britney Spears concert, working on a press release from the White House or planning a consumer extravaganza at an agency, you will always have to be conscious of time. Timing is important in most careers, but poor planning on the part of a public relations practitioner […]
by Emily Diab Throughout my academic career, I’ve been constantly harassed by the phantoms of my own mind in creating the most creative, and sometimes downright stupid acronyms, in hopes that my college mind could cram just one more list for just one more exam. We’ve all done it. And it works! But we usually […]
by Hope Peterson Sunday night you are sitting down on the couch about to watch the Falcons and Panthers play some ’ball but instead of focusing on if your team wins the coin toss, your eyes are drawn to the 250-lb. men with black-striped, intimidating faces wearing . . . pink. Yes, you read me […]
by Jaley Cranford, editor As I walked into “The Lion King 3D” at 9:30 p.m., I assumed that anyone who wanted to see the animated flick was fast asleep in their Cinderella or Batman pajamas. I was wrong. A theater full of people in their twenties awaited me. Disney has long been known as an […]
