“No comment” or even no response is one of the worst replies you can give to the media, and yet is still commonly used by top companies when responding to a PR disaster. The phrase implies “I don’t know what’s going on,” or “I don’t know how to handle this,” or plain and simple “I’m […]
We ask ourselves over and over: What’s the big deal about blogging? If you have an active Facebook, LinkedIn and Twitter account, that should be all you need as far as this whole social media thing is concerned, right? Well, that may not necessarily be the case. College professors and PR professionals aren’t continuously buzzing […]
Growing up a golf fan, I didn’t realize until recently how involved PGA TOUR players are with charities. After working as a Texas Golf Association intern and attending the HP Byron Nelson Championship, Crowne Plaza Invitational at Colonial and the Masters, I realized these athletes have more on their plates than constant travel, workout regimens and playing golf […]
Be it opposition to the proposed World Trade Center mosque in New York City or Florida Pastor Terry Jones threatening to burn copies of the Quran, recent news exposed a seeming rise in the mistrust and misunderstanding of Muslims in this country. Observing this trend, what effect would a solid public service campaign have on […]
As a senior PR student, I’m beginning to feel the pressure of transitioning into the workforce. This pressure continues to build as I hear about the growing unemployment rates and terrible economy. The only thing that keeps my spirits up is confidence in my plans for after college. My plan is to move from Alabama […]
For anyone who missed the 2010 MTV Video Music Awards this year, I’m sure you heard about the outrageous dress worn by Lady Gaga when she accepted her award for video of the year. From a distance the garment appeared to be a red cocktail dress, but up close viewers could see that this dress […]
At the 2004 Democratic National Convention, I watched as Barack Obama addressed the nation for the first time on behalf of John Kerry. He had a palpable charisma and intelligence that got people talking—this could be the first black president someday. Someday came only four years later. One of the key components to President Barack […]
As a child, summertime meant signing up for camps, going to the pool and relaxing with friends. The only thing that really needed to be accomplished was summer reading. In college, summer takes on a whole different meaning. Students compete to see how much they can cram into their three months of time off. Some […]
“The man your man could smell like” is now the man you see everywhere. Isaiah Mustafa, also known as the Old Spice Guy, took over TVs this summer from The Today Show to The Emmys, where he won the award for Outstanding Commercial. He’s been busy entertaining fans with his cool confidence while carrying the […]
by Cheryl Gale, Guest Blogger Managing Partner and Co-founder, March Communications As PR professional for 20 years in both the U.S. and European markets, I’ve had the fortune to experience many media trends that have come and gone and come back again. Just last month I had the opportunity to learn about one of the […]
