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Power Plan

Power Plan

Posted: October 28, 2014, 12:30 a.m. by Brittany Downey. My friend Julia put it best when she said, “Public relations is truly taught by experience.” As we all know well, our world is full of trial and error, preparing for the worst and sighing in

In the Fast Lane to a Career

In the Fast Lane to a Career

Posted: October 27, 2014, 2:15 p.m. by Doug Killough & Michelle Pierce. It’s 2014 and everyone is going green. If you are not, you are behind. From hybrid vehicles to recycled water bottles, the effort to save the environment is becoming a cultural norm. In

You’re Hired, Now What?

You’re Hired, Now What?

Posted: October 17, 2014, 11:31 a.m. by Rachel Uniatowski. You did it. You landed your first job right out of college, and you’re on your way to becoming a public relations professional. But wait — you’ve only had internships, and you have no idea what

A+ for Average

A+ for Average

Posted: March 14, 2014, 2:30 p.m. by Morgan Daniels. Women often suffer from low self-esteem and negative body image thanks to the impossible standard of beauty seen in the media and mainstream culture. These issues become noticeable in teens and adults, but the seed of

Top Five Reasons to Know About The Plank Center

Top Five Reasons to Know About The Plank Center

Posted: March 13, 2014, 9:25 p.m. by Myreete Wolford. I have a present for you, a treasure you may have yet to discover. The public relations nerd in you should be squealing with excitement because I am about to fill you in on a resource

The Life of a Never Ending Intern

Posted At: December 2, 2013 1:57 p.m. by Lexi Holdbrooks. Internships are the key to not moving back in with your parents after graduation.

Got Ethics?

Got Ethics?

Posted: November 25, 2013, 2:15 p.m. by Jessica Smith. The core of the public relations field is ethics. Ethics create guidelines for professionals to maintain their own credibility as well as their clients’. The Public Relations Society of America, or PRSA, has a code of ethics

#RockTheFirm: University of Texas Tower PR

#RockTheFirm: University of Texas Tower PR

Posted At: November 19, 2013 11:00 a.m. by Karly Weigel Texas Tower PR at the University of Texas is becoming a powerhouse both locally and nationally. This student-run firm works specifically with local nonprofits in the Austin area. The students are quickly defining grassroots PR in

PRSSA National Conference Session Recap: iögo Yogurt

PRSSA National Conference Session Recap: iögo Yogurt

Posted At: November 16, 2013 1:35 p.m. by Karly Weigel. Along with keeping chemicals and unknown additives out of its yogurt, iögo uses milk from a select few Canadian dairy famers and is not afraid to be transparent about these farms. Six unique yogurt products

#RockTheFirm: Boston University’s PRLab

#RockTheFirm: Boston University’s PRLab

Posted At: November 14, 2013 9:55 a.m. by Karly Weigel Having the bragging rights as the oldest student-run public relations firm comes with certain responsibilities and shoes to fill. Boston University’s PRLab steps up to the challenge and continues the strong legacy the firm has

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