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Freelance PR: Can You Do It?

Freelance PR: Can You Do It?

Published on March 29, 2017, at 08:20 a.m. by Terrika Woods. Freelance public relations is a job market that is currently flourishing. Practitioners have become interested in the personal and professional gain it offers. Freelancing allows professionals to earn extra revenue while gaining experience by

Remembering Not to Forget

Remembering Not to Forget

Published on March 21, 2017, at 11:00 a.m. by Terrika Woods. I don’t know about you, but I have a horrible memory and sometimes forget that I have a horrible memory. Some might ask, “Does this affect your life?” Ha, if you only knew. Whether

The Selfie Generation: Entering the Workforce

The Selfie Generation: Entering the Workforce

Published on February 27, 2017, at 8:20 a.m. by Erica Cooke. “Wait … first let me take a selfie.” This is a phrase that a majority of Generation X or baby boomers associate with the millennial generation. The common stigma against millennials is “They’re lazy.

Fake News and the Public Relations Industry

Fake News and the Public Relations Industry

Published on February 16, 2016, at 5:30 p.m. by Tristen Gell. Public relations professionals and the American public have always had a strained relationship. The public has generally been skeptical of PR professionals. To the public, PR professionals are the people who spin and lie

What Is Experiential Learning?

What Is Experiential Learning?

Published on February 1, 2017, at 6:00 p.m. by Kahla  Anderson. Chances are you have probably taken part in an experiential learning opportunity (ELO) and have no idea that you have. Experiential learning is the opportunity to take what you have learned in the classroom and

What a Difference a Year Can Make

What a Difference a Year Can Make

Published on November 9, 2016, at 4:34 p.m. By Sonny Franks Tomorrow night, hundreds of the most influential public relations professionals in the country will gather in one place to celebrate seven of their own… and I’ll be there too. The Plank Center for Leadership in

More than a Pink Collar Education

More than a Pink Collar Education

Posted on March 11, 2016, at 3:00 p.m. by Kala Brumbaugh. As a public relations major at a prominent university, I have encountered many different students throughout my classes. Whether I was meeting new people or seeing similar faces, I could not help but notice

Geo-TAG, You’re It

Geo-TAG, You’re It

Posted on November 3, 2015, at 9:15 p.m. by Sally Immel. If a picture is worth a thousand words, what is the value of a Snapchat filter? Some marketing pros would say “priceless.” Snapchat has created a whole new meaning to the word “selfie,” and

The New World Order: 140 Characters or Less

The New World Order: 140 Characters or Less

Posted on October 19, 2015, at 3:00 p.m. by Kristen Ellis. Recent research shows that humans are becoming increasingly unable to concentrate on long or wordy pieces of information and, even more problematically, to focus deeply on the information they can consume. Something is happening

Gonzenbach: Educator of Today, Leader of Tomorrow

Gonzenbach: Educator of Today, Leader of Tomorrow

Posted: November 27, 2014, 1:00 p.m. by Connor Fox. For any students in The University of Alabama’s nationally acclaimed public relations program, their academic and professional career begins with Dr. William Gonzenbach. The UA professor has taught the “introduction to public relations” course for years,

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