Posted At: January 1, 2008 10:10 AM by Alexandra Weaver and Megan Fraizer They want information to be accurate, delivered in a timely manner and provided in a simple format. Who are they? They are journalists. For public relations professionals, journalists are key to getting
Posted At: February 17, 2010 2:43 PM by Autumn Winsett Student agency partners with Alabama libraries to promote literacy Some University of Alabama public relations students began this semester hitting the books, but not textbooks. The Adventures of Tom Sawyer by Mark Twain is their book of choice
Posted At: November 1, 2010 11:19 AM by Megan Cotton The college-aged population has always been resistant to anti-binge drinking campaigns. To solve this problem, The Century Council, a nonprofit organization that fights against drunk driving and underage drinking, worked to find aneffective communication strategy. During
By Victoria Corley What personality traits make a professional successful in the field of public relations? Generally, if you ask someone this question you will hear a very generic and somewhat delightful list of traits that could just as easily describe the main character of
An article published Wednesday, Dec. 8, by FoxNews.com addressed attacks toward companies trying to censor information published on WikiLeaks. WikiLeaks is allegedly in the midst of a campaign called “Operation: Payback.” The article says MasterCard was the most recently attacked website by so-called “hacktivists” in
The University of Alabama (UA) in Tuscaloosa paid homage to alumni Autherine Lucy Foster, James Hood and the late Vivian Malone by hosting an event recognizing the three individuals for their contributions to the school. On June 11, 1963, Alabama Gov. George Wallace stood in
As students prepare for their transition into the workforce, they are expected to have experience in developing campaigns for clients whether in the classroom or in the field. One thing’s for sure: real-world experience is always better than working with an imaginary client. As a
The millennial generation sees limitless possibility in almost every kind of endeavor. Being a part of this, the idea of being denied advancement because of my sex had never even crossed my mind. However, little did I know that this idea would soon be brought
Two days before classes began, the Target store in Tuscaloosa, Ala., opened its doors after hours for University of Alabama students. The university transported students from various locations on campus to Target. That night Target offered a unique shopping experience. Hundreds of students packed the
