At the 2004 Democratic National Convention, I watched as Barack Obama addressed the nation for the first time on behalf of John Kerry. He had a palpable charisma and intelligence that got people talking—this could be the first black president someday. Someday came only four
As a child, summertime meant signing up for camps, going to the pool and relaxing with friends. The only thing that really needed to be accomplished was summer reading. In college, summer takes on a whole different meaning. Students compete to see how much they
“The man your man could smell like” is now the man you see everywhere. Isaiah Mustafa, also known as the Old Spice Guy, took over TVs this summer from The Today Show to The Emmys, where he won the award for Outstanding Commercial. He’s been
If I’m bored with nothing to do, I will more than likely turn on my favorite home-shopping network, QVC. If I bought an item every time I watched QVC, I would be in debt up to my eyeballs. Yes, it’s one of my weaknesses. In
As students prepare for their transition into the workforce, they are expected to have experience in developing campaigns for clients whether in the classroom or in the field. One thing’s for sure: real-world experience is always better than working with an imaginary client. As a
We live in a world where we expect people to write speeches for others. Our teachers tell us it could be part of our daily job description. Writing for the vice president or president of a company is not considered unethical. It is part of
Technology today allows almost anyone to be an active participant in the world of communication. But, who sets and enforces the rules of the Internet? Shouldn’t some things just be common sense? Posting a blog or commenting on a blog should involve etiquette that even
This post is related to the Platform article “Crisis Communication 101 — Basic Rules of Managing a Crisis” by Philip Turkowitsch. Communication tools on the World Wide Web allow us to distribute messages to millions of recipients simultaneously. The advantages over traditional media are diverse;
Public relations is going viral. If we’re going to put our lives out there (wherever the Internet is), we must first consider who else is out there with us and what they’re capable of.
Rule # 1: Don’t be weird. This is Steve Ward’s first rule in his VH1 show Tough Love, a boot camp for women who have personal problems finding a significant other. Ward says if these women follow his rules, he guarantees he will find them
