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Vaccines for Genericide

Vaccines for Genericide

by Justin Lindsey If you’re in the same boat I’m in, then you’re nitpicking your portfolio/résumé in search of errors and phrases that might mark you as a fool to your potential employers. Undoubtedly, you’re grooming for graduation and setting yourself up for a killer

More than a Moonman

More than a Moonman

by Bailey Carpenter In 1984, Madonna — clad in a see-through wedding gown over lingerie — rolled around the stage at the first annual MTV Video Music Awards. This performance simultaneously jump-started her career and the tradition of the VMAs to be the wildest, most stunt-packed annual

Help Wanted: “Seeking Social Media Specialist”

Help Wanted: “Seeking Social Media Specialist”

by Sarah Shea As a college senior facing the “real world” come December 17, I have been avidly reading job postings over the past few months. On my search, one thing has consistently stood out—the significance of social media. Social media standing in the foreground

Can LeBron Take the Heat?

With the NBA season starting, the much publicized team re-alliances are back in the headlines. The leader of these shifts is LeBron James’ abandonment of the Cleveland Cavaliers for the more championship-favored Miami Heat. The announcement, made by James in a one-hour ESPN special July

PR Makes a Stand in the Schoolhouse Door

The University of Alabama (UA) in Tuscaloosa paid homage to alumni Autherine Lucy Foster, James Hood and the late Vivian Malone by hosting an event recognizing the three individuals for their contributions to the school. On June 11, 1963, Alabama Gov. George Wallace stood in

Weighing in on Marie Claire’s PR Disaster

“Kiss my fat rolls.” That was just one of more than 3,600 responses to a Marie Claire blogger’s post called, “Should ‘Fatties’ Get a Room? (Even on TV?).” The post, in which blogger Maura Kelly addresses her disgust for overweight couples on television shows like

Does the Cox/Arquette Split “Scream” Publicity Stunt?

Hollywood couple David Arquette and Courteney Cox announced last week they are splitting after 11 years of marriage. The couple coincidentally announced their split before the premiere of their upcoming movie, “Scream 4,” and Cox’s season premiere of “Cougar Town.” According to ET, Arquette and

PR = Satisfaction > Stress

Public relations professionals are known for overworking themselves and biting off a little more than they can chew, even if it means working 12- to 15-hour days. Whether it’s taking on an extra event you don’t have time to plan and promote or overwhelming yourself

Blogging: What’s in It for You?

We ask ourselves over and over: What’s the big deal about blogging? If you have an active Facebook, LinkedIn and Twitter account, that should be all you need as far as this whole social media thing is concerned, right? Well, that may not necessarily be

Lady Gaga: Fashion Faux Pas or Good PR?

For anyone who missed the 2010 MTV Video Music Awards this year, I’m sure you heard about the outrageous dress worn by Lady Gaga when she accepted her award for video of the year. From a distance the garment appeared to be a red cocktail

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