#Oscarfail: Twitter’s Impact on Live Broadcasts Mar. 4, 2011 by Tracy Sims by Amanda Coppock Five years ago, if you were to say you wanted to “tweet,” the person you were talking to would probably think Read More
A Homage to Rosanna Fiske Mar. 2, 2011 by Tracy Sims by Marissa Stabler After reading a letter that Public Relations Society of America Chair and CEO Rosanna Fiske wrote to the U.S. Senate Subcommittee Read More
Does Calvin Klein know PR? Part One Feb. 28, 2011 by Tracy Sims by Aman Judge CK One, ring a bell anyone? Taking full advantage of one of its most successful campaigns from the 1990s, Calvin Klein Read More
PR ethics: “With great power comes great responsibility” Feb. 25, 2011 by Tracy Sims By Megan Cotton Ethics in public relations has always been a hot topic without black and white answers, only shades of gray. To provide Read More
It’s the people, stupid Feb. 18, 2011 by Tracy Sims By Katy Echols There once was a boy named Jim Porter who was journeying from Oklahoma City to Memphis. Upon arriving at the airport, Read More
Eat What You Preach: Looking the Part Feb. 16, 2011 by Tracy Sims By Katherine Baker Consider this scenario: You walk into a hair salon with high hopes of looking like a supermodel the minute you walk Read More
Ted Leonsis: The New Approach to Sports PR Feb. 14, 2011 by Tracy Sims By Wesley Vaughn Ted Leonsis’ sports franchises compete with opposing teams on the court and on the ice throughout their respective seasons, but even Read More
Is Your Workplace Game Good Enough? Feb. 13, 2011 by Tracy Sims By Miriam Fry As more and more people become unemployed and are forced to re-enter the workforce, competition for available jobs increases, and we Read More
The iPhone 4: Verizon vs. AT&T Feb. 11, 2011 by Tracy Sims By Aman Judge With the recent news of Verizon Wireless selling the iPhone 4, the question arises if other iPhone users will make the Read More
What PR Hath Snooki Wrought? Feb. 7, 2011 by Tracy Sims By Christine Kapurch Reality shows continue to flood the airwaves and consume our newspapers. The diverse demographics that are reached through these programs forces Read More