Alexis Anderson Alexis Anderson Editor/Writer Hometown: Honaker, Virginia Major/Minor: Public Relations/Management Communications Academic Achievements: President’s List (Fall 2022) and Dean’s List (Fall 2021-Present) Jobs, Internships & Other Achievements: Marketing Intern for Adapted Athletics (Fall 2023-Present) and Field Sales Representative for TTI (starting Summer 2024) Community Service: Coach for Little League
Published on September 18, 2024, at 9:22 p.m. by Rhodes Reddick. On the morning of July 19, 2024, the world woke up to one of the largest internet crashes ever recorded. CrowdStrike, an American cybersecurity company, uploaded a faulty update. In the blink of an
Published on September 16, 2024, at 4:52 p.m.by Christina Hunt. In the ever-changing world of music and entertainment, one of the biggest challenges for celebrities is being able to go beyond their original craft and expand their audience. But if there is one star that
Published on September 11, 2024, at 4:41 p.m. by Stephanie Smith. You may be living under a rock if you haven’t heard of the infamous Miss Peaches, a 6-year-old rescue dog from Atlanta, who now lives with her new owner, Dave Portnoy. Love or hate
Published on May 7, 2024, 3:56 p.m.by Stephanie Smith and Meg Fullen. Podcasts have surged in popularity over the past few years, with more than 460 million listeners worldwide. With podcasts emerging from established public relations groups like PRSSA and PRWeek, they provide practitioners with an effective way to
Published on April 23, 2024, at 1:00 p.m.by Meg Fullen. Coachella, the iconic music and arts festival held annually in California, has become more than just a gathering for music enthusiasts. Over the past years, Coachella has employed strategic public relations strategies to cultivate a unique brand image and
Published on April 17, 2024, 5:12 p.m. by Alexis Anderson. Thought leadership can be a crucial aspect of a brand. What is thought leadership, and why is it important to public relations? Thought leadership can be defined as “a leadership style in which the employees, team members
Published on April 17, 2024, 5:10 p.m. by Stephanie Smith. Working for international public relations involves the practice of PR across international boundaries and cultures, while multiculturalism pertains to various cultural or ethnic groups within a society. Both are important and necessary in the PR
Published on April 10, 2024, 1:54 p.m. by Jackson Olmstead. Someone who is never satisfied with the status quo, someone who is obsessed with telling the story of something they’re passionate about, and someone who is ethical and responsible. These are hallmarks of a public
Published on April 9, 2024, 11:15 a.m. by Meg Fullen. In the ever-changing world of digital media, the landscape of social interaction has expanded. Parasocial relationships have become increasingly prevalent through the increase of social media platforms. These platforms give influencers, brands and celebrities a
