Lilly Ledbetter’s Take: Overcoming Unequal Pay
Published on October 12, 2018, at 2:30 p.m. by Elizabeth Summers. The Lilly Ledbetter Fair Pay Act, signed into law in 2009 by the Obama administration, serves as a testament
Body Positivity and Brand Authenticity
Published on October 4, 2018, at 3:10 p.m. by Gillian Castro. Certain industries acquire certain reputations over time. These distinctions become well-defined molds that shape the people within a particular
Shake the Hand of Authenticity
Published on September 25, 2018, at 12:05 p.m. by McClelland Schilling. Brand authenticity is sweeping the communications landscape, and it looks like it’s here to stay. Some of the most
Waiting for Another Adidas Sneaker to Drop
Published on May 22, 2018, at 8:48 a.m. by Maret Montanari. It is any brand’s worst nightmare to have its name attached to a scandal. Imagine being Adidas right now.
P.T. Barnum: How ‘The Greatest Showman’ Would Survive in PR Today
Published on April 25, 2018, at 11:10 p.m. by JoAnne Wadsworth. As the performers break into a last, heartwarming musical number, you settle back into your chair, satisfied. This movie
Facebook Fans Dislike the Data Breach
Published on April 16, 2018, at 4:26 p.m. by Stephanie Zielinski. On March 17, 2018, Facebook was brought into the spotlight because of a privacy breach performed by Cambridge Analytica,
The Ethical Frontier: Reimagining PR in the Age of AI
Published on April 9, 2018, at 3:13 p.m. by Skylar Spencer. Spam filters, Google Maps traffic predictions, mobile check deposits, voice-to-text. Other than being a part of everyday life, what
The Trust Tsunami: Where Should You Get Your News?
Published on March 5, 2018, at 11:50 p.m. by Skylar Spencer. “If I had to pick one outlet to be stranded with on a desert island, I would pick The
Controversial Cooperation: The Ethics of Dealing with International Clients
Published on December 21, 2017, at 8:00 a.m. by Grace Turner. Last year, the Kremlin announced that it’s seeking a new contract with a Western public relations firm to improve
The Importance of Teaching Responsible Pet Adoption
Published on October 5, 2017, at 5:26 p.m. by Lexi McKenzie. College is hard. Sure, the classes are challenging, but arguably the hardest thing about beginning college is the lifestyle