Brand Ethics: Companies and Individuals Reevaluate Their Images
Published on September 30, 2020, at 6:30 p.m. by Kendal Lambert. Ethics is defined as the branch of knowledge that deals with moral principles. Companies and brands must band together
College Communications During COVID-19
Published on September 23, 2020, at 9:50 p.m. by Tess Hensley. As COVID-19 made its way into the United States earlier this year, colleges were suddenly front-page news: Who was
Media Community Unites Against Disinformation at the Allen H. Center Distinguished Lecture in Public Relations
Published on May 18, 2020, at 9:52 a.m. by Alexis Hopper and Jillian Kopp, Guest Contributors. The media industry is suffering from public distrust. The driving force: disinformation. According to
Internal Crisis Communication
Published on April 29, 2020, at 5:46 p.m. by Olivia Carroll. In a time of crisis, many companies immediately think of how to reassure their stockholders, clients and industry partners.
You May Want to Read the Label
Published on April 15, 2020, at 8:34 p.m. by Allie Rose. Skin. It is the largest organ in the human body. We wash it. We put makeup on it. We
Leveling The Playing Field
Published on April 9, 2020, at 7:39 p.m. by Macy Krauthamer. Sports are a fantastic way to socialize. They have a special ability to bring people together, regardless of race,
PR, Ethics and the First Amendment
Published on March 2, 2020, at 6:51 p.m. by Macy Krauthamer. Freedom of speech is crucial to the truth now more than ever — especially when it comes to public
Brands: We Trust Them, We Trust Them Not
Published on February 25, 2020, at 7:22 p.m. by Faith Saucier. Brands: They’re product innovators, customer service experts, competent doers and, now, catalysts for change. Today, they are expected to
A Disconnect in Authentic Human Connection
Published on February 20, 2020, at 6:52 p.m. by Katie Poedtke. Diversity. Equity. Inclusion. These three words hold a weight that is felt now more than ever. The changing social
Happily Married: Crisis Communication and Ethics
Published on November 4, 2019, at 4:40 p.m. by Justine Groeber. Crisis communication and ethics are two keystones of the public relations industry. Every PR professional is ingrained with the