
Don’t Play with Fyre
Published on March 23, 2022, at 5:40 p.m. by Heather Smyth. Fyre Festival promised the opportunity to stay in a luxury villa and spend the day on a yacht while

Astroworld Tragedy: When the Show Should Have Stopped and Crisis PR Should Have Started
Published on November 29, 2021 at 2:15 p.m.by Megan Murphy. Public relations best practices cannot be ignored in times of crisis, especially when individuals’ lives are involved. On Nov. 5,

And They’re Off! How to Handle Scandal and Come out a Winner in the Horse-Racing Sector
Published on October 18, 2021, at 12:48 p.m. by Amelia McGowan. It’s no secret that the sports industry maintains a high level of diversity when it comes to the variety of

Crisis Communication: Tropicana’s #MiMoment
Published on September 30, 2021, at 2:38 p.m. by Tory Elliott. A crisis can happen anywhere, to anyone. That is why crisis plans are a must-have for any company. According

Diversity, Equity and Inclusion: Three Emergent Teams in the NFL
Published on April 1, 2021, at 10:52 a.m. by Kris Scott. Ethnicity. Gender. Religion. Sexuality. Several ways the United States is championing multiculturalism. Since its establishment in 1920, the National Football League has become symbolic of

Starbucks: The PR Tactics in Inclusivity
Published on March 26, 2021, at 5:19 p.m. by Rachel Fuller. Inclusivity is a buzz word that has become a staple in effective public relations practices. It isn’t just about including

Depop: Gen Zers’ Thrift Shop
Published on March 4, 2021, at 11:23 a.m. by Mikaela Weis. As millenials and Gen Zers shift to shopping more ethically, many people have moved to thrifting their clothes as opposed to buying

Social Media Transparency in Influencers
Published on February 18, 2021, at 11:11 a.m. by Rachel Fuller. When a picture, video or other content is posted online, it is almost impossible to completely erase its existence. The

DE&I in the Public Relations Workplace
Published on November 20, 2020, at 12:45 p.m.by Kendal Lambert. The Public Relations Society of America website states, “While the practice of public relations in the United States has undergone dramatic changes,

The Ethical Implications of the Stock Photo
Published on November 6, 2020, at 3:05 p.m. by Tralene Hunston. It is not uncommon for public relations practitioners and journalists alike to use stock photos to enhance and add