Skip links

Say Less: Get Paid for Your European Vacation

Say Less: Get Paid for Your European Vacation

Published on June 8, 2021, at 8:31 a.m.by Caroline Robinson. Are you daydreaming about a European adventure this summer? What if I told you that you could be paid to venture around an island located in the Mediterranean Sea? Malta, a nation situated just between

PR & LinkedIn: The Strongest Connection

PR & LinkedIn: The Strongest Connection

Published on April 30, 2021, at 11:12 a.m. by Emma Britt. Do PR professionals scroll through LinkedIn like it’s the new Facebook? I think the answer is a definite yes. LinkedIn is a rather new social networking platform used for connecting people in all industries, finding

The Sweetness of Incentives

The Sweetness of Incentives

Published on April 28, 2021, at 1:35 p.m.by Olivia Cooley. As we obviously know by now, COVID-19 impacted the world in a way we would have never imagined. Our personal and work lives were changed overnight, and it felt as if the nightmare would never

Lessons from TV’s Favorite PR Practitioners

Lessons from TV’s Favorite PR Practitioners

Published on April 27, 2021, at 9:04 p.m.by Mikaela Weis. While it is rare to find a PR professional in TV programming that accurately portrays the job, we can still learn from our favorite fictional practitioners. From Olivia Pope in “Scandal” to Serena van der

Trader Joe’s: A Leader in Customer Loyalty

Trader Joe’s: A Leader in Customer Loyalty

Published on April 22, 2021 at 7:39 p.m.by Bella Valentini. When you think of strong branding strategies, grocery stores are probably not the first type of company that comes to mind. However, Trader Joe’s is a trailblazer in customer satisfaction and creating a unique in-store shopping experience

Kay Social Marketing: Always Do Good Business

Kay Social Marketing: Always Do Good Business

Published on April 22, 2021 at 2:19 p.m. by Caroline Robinson. What do A Rebel in Prada, 11 Street Media, Loren Elizabeth Designs and Perfectly Portioned Nutrition all have in common? They are among many other Kay Social clients. Less than a year old, Kay Social,

Roll Tourism Roll: How Alabama is Handling Tourism Amidst COVID-19

Roll Tourism Roll: How Alabama is Handling Tourism Amidst COVID-19

Published on April 21, 2021 at 10:00 p.m. by Mattie Naman. Alabama is home to some of the United States’ greatest treasures such as college football, Mardi Gras, the beach and NASA’s U.S. Space & Rocket Center. Tourists travel far and wide to experience all that

Coffee, Coffee, Coffee! PR, PR, PR!

Coffee, Coffee, Coffee! PR, PR, PR!

Published on April 21, 2021 at 6:30 p.m. by Taylor Tobin. Attention Stars Hollow! As we all know, the famous mother-daughter duo Lorelai and Rory Gilmore are known for drowning in gallons of coffee daily, but that is not all they do. In the midst of

Get One, Give One

Get One, Give One

Published on April 20, 2021 at 8:08 p.m. by Caroline Robinson. You’ve heard of businesses implementing the “buy-one-get-one” selling strategy, but have you heard of the “get-one-give-one” approach? Many companies choose to give back to communities in need by giving a product or service away with

Fashion PR: Much More Than the Red Carpet

Fashion PR: Much More Than the Red Carpet

Published on April 19, 2021 at 4:12 p.m. by Olivia Cooley. The fashion industry is much more than the glitz and glam, red carpet outfits and fashion shows hosted in New York City. Over the years, fashion has influenced the world whether it is obvious or

Return to top of page