Lilly Ledbetter’s Take: Overcoming Unequal Pay

Published on October 12, 2018, at 2:30 p.m. by Elizabeth Summers. The Lilly Ledbetter Fair Pay Act, signed into law in 2009 by the Obama administration, serves as a testament to the impact Lilly Ledbetter…

Shake the Hand of Authenticity

Published on September 25, 2018, at 12:05 p.m. by McClelland Schilling. Brand authenticity is sweeping the communications landscape, and it looks like it’s here to stay. Some of the most successful organizations are capitalizing on…

The Golden Test and Other Ways to Craft an Ethical Résumé

Published on September 19, 2018, at 4:12 p.m. by Elizabeth Summers. Ethical decision making remains essential in the public relations field. As PR professionals, it is vital we uphold a standard of ethics in all…

The Ethical Frontier: Reimagining PR in the Age of AI

Published on April 9, 2018, at 3:13 p.m. by Skylar Spencer. Spam filters, Google Maps traffic predictions, mobile check deposits, voice-to-text. Other than being a part of everyday life, what do all of these features…

A Black Mirror Reflection of the Digital Future

Published on February 14, 2018, at 6:53 p.m. by Skylar Spencer. What can be found on every wall, inside every palm and on every desk? A Black Mirror — the frigid and glossy screen of…

The Black, White & Gray Areas of Lying & Deception In PR

Published on September 19, 2017, at 5:27 p.m. by Mallory McDonald. Lying and deception seem like black and white subjects — clearly defined as right or wrong. However, in a field like public relations that…

To Be an Everyday Wonder Woman

Published on Sept. 14, 2017, at 10:35 a.m. by Elizabeth Selmarten. The latest superhero box office hit, “Wonder Woman,” is something I find to be truly wonderful. Patty Jenkins’ “Wonder Woman” film not only makes…

What Does “Being Ethical” Mean in 2017?

Published on June 24, 2017, at 5:20 a.m. by Elizabeth Selmarten. It’s about halfway through 2017, and the world has stood witness to tirades on Twitter, terrorist attacks, major news network sex scandals, government leaks,…

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