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Get Your Message. Get Your Message Out. Do Good.

Get Your Message. Get Your Message Out. Do Good.

Posted At: February 28, 2013 7:00 P.M. by Taylor Hodgkinson Rena Pederson’s accolades include the likes of appearing on Oprah for her ‘What’s Next?’ book, serving as vice president and editor of the editorial page of The Dallas Morning News for 16 years, being a

Bruce Berger on the Role of Counselor in Public Relations

Bruce Berger on the Role of Counselor in Public Relations

Posted At: January 9, 2013 3:20 P.M. by Sam Nathews The public relations professional wears many hats. He is expected to be a masterful writer, strategic genius, crisis handler, networker, influencer, digital deity, media mastermind and a top-tier conversationalist, to name a few. Each of

Millennial’s Ethical Challenge: Changing the Stereotype

Posted At: April 4, 2012 3:00 PM by Mariah Fairweather For the past few years the millennial generation has been criticized for their lack of work ethic. The first to come of age in the new millennium, this generation encompasses people born between 1980 and

Getting Perspective

Posted At: April 12, 2007 10:22 AM Learning about leadership in public relations by Bethany Cobb Leadership is an integral part of any success and it plays a vital role in public relations. In March 2007, PRWeek recognized Raymond Buse III from Cincinnati USA Regional

PR ethics: “With great power comes great responsibility”

By Megan Cotton Ethics in public relations has always been a hot topic without black and white answers, only shades of gray. To provide an open discussion on this topic, The Plank Center hosted a Webinar, “Ethics in PR Education,” on Feb. 23, 2011, in

90% of You Won’t Read This Blog Post

We’ve all seen status updates on Facebook stating the corresponding user is associated with a certain cause/religious faith/political ideal and dares others to post the same status, claiming that anywhere from 93 percent to 97 percent “won’t re-post this.” Where do those statistics come from?

Olbermann “Contributes” to Ethics Scandal

On Tuesday, Nov. 9, Keith Olbermann resumed his position as host of the MSNBC news program “Countdown,” after a weekend suspension. Olbermann was suspended for contributing to the campaigns of three democratic politicians. While he claims not to have known about the no-contribution rule in

A Social Media Ghost?

We live in a world where we expect people to write speeches for others. Our teachers tell us it could be part of our daily job description. Writing for the vice president or president of a company is not considered unethical. It is part of

Food Fight: Quiznos versus Subway

Recently Quiznos and Subway sandwich franchises have been involved in a legal battle over Quiznos’ “Quiznos Vs. Subway TV Ad Challenge” in which consumers were asked to submit videos depicting how Quiznos is superior to Subway. There was only one winning video that was shown

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