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Tolerance for Bad Taste

Posted At: November 13, 2013 1:45 p.m. by Brian C. Hoff. Ethics, on its face, is the study and practice of right and wrong. In PR, we definitely lean more toward practicing ethics than studying it – but every once in a while, studying an

Pinning for PR

Pinning for PR

Posted At: October 26, 2013 9:08 a.m. By Lexi Holdbrooks Social media has transformed the world we live in. Pinterest is one of the newest forms of social media that allows you to blog visually. A user can create numerous boards that are categorized and

The Voice of Civil Rights in the South

The Voice of Civil Rights in the South

Posted At: October 25, 2013 10:30 a.m. by Kyle Borland When people think of Alabama’s past, it’s the dark parts they remember the most: the violent actions of the Klu Klux Klan, the Stand in the Schoolhouse Door, police dogs and fire hoses used against

Microbrewing Buzz

Microbrewing Buzz

Posted At: October 23, 2013 7:07 p.m. by Brian C. Hoff Bud Light. Most Americans know exactly what these two words represent thanks to Anheuser-Busch’s Bud Light television and radio marketing campaigns. What about Yazoo or Druid City? Chances are unless you are from the

Use Twitter to Soar

Posted At: October 16, 2013 1:55 p.m. by Karly Weigel. Creating lasting relationships on social media is beneficial for both the company and the customer. Some customers will tweet @SouthwestAir to say hello or check on an arrival gate. The small replies from Southwest make

Leadership Series: Tori Terhune

Leadership Series: Tori Terhune

Posted At: October 14, 2013 2:45 p.m. by Karly Weigel Not all writers are born with an innate passion for writing. For Tori Terhune, it was not until she explored journalism in college at California State University, Fresno, that she realized she loved to write.

Get Your Thumbs Ready to Post

Posted At: October 2, 2013 2:10 p.m. by Aime O’Keefe https://vine.co/v/hgazKLULFm1/embed (Eric Simmons) It’s official. The government shut down Monday night because the House of Representatives and the Senate played hot potato with Obama’s budget. As the clock ticked down, social media exploded. Not surprisingly,

“Like literally you’re so racist”: A Study in Words

“Like literally you’re so racist”: A Study in Words

Posted At: September 29, 2013 9:30 a.m. by Susan Griffiths Aha! Your eyes shoot open, you relax your shoulders and the lines of text pour out of your mind and onto the paper. You finally remembered the perfect word — the word that was on

Jumping the Gun with 140 Characters

Posted At: September 12, 2013 7:30 a.m. by Jessica Chambers Twitter can be the media’s best friend or worst nightmare. With a single click, information can be spread to the masses. However, the use of Twitter can also backfire and damage a news outlet’s credibility.

Black Twitter

Posted At: September 11, 2013 2:30 p.m. by Kyle Borland How many of you were aware that one of the jurors in the George Zimmerman trial acquired a book deal? I asked a lot of my friends this question (not a very scientific poll but

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