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Dunkin’ x e.l.f. Cosmetics: Sweet Success

Dunkin’ x e.l.f. Cosmetics: Sweet Success

Published on July 13, 9:12 a.m.by Morgan Keel. In the past year, several well-known companies have expanded their product lines in interesting ways. For example, take Oscar Mayer venturing into skincare with its bologna-inspired sheet mask. Now, another brand has made an unusual jump into

Are PR Packages Really PR?

Are PR Packages Really PR?

Published on April 19, at 11:39 p.m. by Jen Bowman. Our TikTok For You Pages are flooded with unboxings of PR packages. Influencers with large and small platforms film themselves opening up cardboard boxes filled with brands promoting new items or lines. These videos get posted online

Don’t Blink: It’s Only Trending for Now

Don’t Blink: It’s Only Trending for Now

Published on March 28, 2022, at 10:01 p.m. By Kyrsten Eller. As the digital age continues to evolve, the trends in our lives do, too. Whether it be a new recipe that we come across on our TikTok “For You” page or a stylish new

Print to Digital: Magazines Adapt to Changing Times

Print to Digital: Magazines Adapt to Changing Times

Published on March 23, 2022, at 8:00 p.m.by Sydney Miner. When was the last time you went to the store and bought a magazine? Maybe you picked up a copy to browse while traveling or decided to grab an issue about your favorite celebrity. Although

Nails to “Mails”: Nail Artists Polish Their Personal Brands

Nails to “Mails”: Nail Artists Polish Their Personal Brands

Published on March 7, 2022, at 11:15 p.m.by Alice Helms. The smell of fresh polish and scented lotion while hearing the buzzing of nail-grooming tools is a common experience for many of us as we have our nails professionally done. Male or female, our thought

From Sidelines to Social Media: Mascots Reach New Fans

From Sidelines to Social Media: Mascots Reach New Fans

Published on February 28, 2022, at 11:05 p.m.by Heather Smyth. Photo by @njdevil00 on Instagram Sports fans are cut from the same cloth. Regardless of age, they have a team to root for, a logo to wear and a mascot to cherish. There’s always a
Candles, Goodies and More: How TikTok Helps Small Businesses

Candles, Goodies and More: How TikTok Helps Small Businesses

Published on January 3, 2022, at 12:33 p.m. by Tory Elliott. TikTok has grown in popularity not only as a platform for people to watch funny videos but also as a tool for small businesses to engage with consumers. Small businesses can use this platform to

Addison Rae: Social Media Personality to Movie Star

Addison Rae: Social Media Personality to Movie Star

Published on September 29, 2021, at 10:26 a.m. by Mallory Westry. If you’re an avid TikTok user, odds are you’ve heard of the name Addison Rae. Owning the third-most-followed TikTok account, Addison Rae is widely recognized as a multifaceted social media personality, with over 84 million TikTok followers and

The Rush to TikTok Fame: #BamaRushTok

The Rush to TikTok Fame: #BamaRushTok

Published on September 20, 2021, at 9:00 p.m.by Alyssa Thomas. “Hey y’all, I just wanted to show y’all my outfit of the day for philanthropy day two. My shirt is from Panhellenic, my skirt is from the Pants Store, my shoes are Steve Madden, and my jewelry

SOCIAL MEDIA: Who Rules the World

SOCIAL MEDIA: Who Rules the World

Published on April 5, 2021 at 6:46 p.m.  by Taylor Tobin. For many of us, the first thing we do each morning when we wake is check our phones. I don’t know about you, but before checking my emails or text messages, I like to see

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