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Keeping It “Fresh”

Posted: November 14, 2012 at 6:00 P.M. by Becca Bryant What first comes to mind when you hear the words “Eat Fresh”? Subway! Subway has made a name for itself in more ways than one. Reaching more than 16 million “likes” on Facebook and 733,000

Out of This World PR

Posted: November 2, 2012 at 12:00 P.M. by Jessica Colburn Did you ever dream of being an astronaut when you were a child? For many of us, this dream did not become a reality. Whether you discovered your love for space was not paralleled with

Adapting to Public Distrust: A Last Pitch Effort

Posted At: October 24, 2012 1:50 P.M. by Sam Nathews We plan, write, edit, re-write, proofread and edit obsessively to ensure our news releases and other media materials are creative, concise, informative and attractive. We labor for hours crafting a two-sentence pitch we hope will

Social Media: Shaping Public Relations Since 1970

Social Media: Shaping Public Relations Since 1970

Posted At: October 10, 2012 8:25 P.M. by Kristin Nelson Through its short but rich history, social media has impacted the distribution and gathering of information. But some things remain unchanged: people want good news and they want personal interaction. Public relations professionals can better

How Valuable Is Your Social Media Training?

How Valuable Is Your Social Media Training?

Posted At: August 6, 2012 3:04 PM by Julia Gardial Many undergraduate and graduate programs are doing great things with management and general PR theory, but how do we dive deeper? How do we make sure that the investments we make in education will pay

Faceoff: Facebook in the Classroom and the Workplace

Posted At: July 12, 2012 3:04 PM by Julia Gardial As social media becomes more deeply integrated into our lives than ever before, it’s important to use college as a time to train for professional habits.

Educator Spotlight: Mihaela Vorvoreanu, Ph.D.

Posted At: May 17, 2012 12:36 PM by Mariah Fairweather Dr. V has spent much of her career as a PR scholar. She has done some consulting on the side, but most of her work is related to PR research, scholarship and teaching. Currently, she

Crisis Communication in College Athletics

Posted At: May 3, 2012 2:30 PM by Katie Bishop Over the last two years college athletics have been victim to two major crises: Cam Newton and Auburn University’s recruiting scandal, and former Pennsylvania State University assistant coach Jerry Sandusky and his sex abuse allegations.

#Revolution

Posted At: April 9, 2012 1:30 PM by Brian Haight In future political upheavals, social media platforms could potentially play a key role. Social platforms will not cause any future revolutions; however, they will help protestors and revolutionaries increase awareness, organize events and create a

Google’s Black Sheep

Posted At: March 19, 2012 2:15 PM by Anna Ellis Is there anything Google can’t do? Think about it. Nowadays we use the website for everything — and we’d be crazy not to! It’s a one stop place you can go to search for something

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