Published on March 2, 2022, at 7:10 p.m. by Sophie Gregor. For many students, the college experience means all sorts of new: beginnings, opportunities and freedoms. Students can venture out to different cities and states to become immersed in a new environment. They can experience new
Published on March 2, 2022, at 4:45 p.m.by Morgan Keel. There are two things I am passionate about: Disney and public relations. While growing up, I watched Disney movies on repeat. Little did I know that those movies would give me more than a love
Published on March 8, 2022, at 3:02 p.m. by Sydney Miner. From sharing social media posts to hosting promotional events, brand ambassadors have been able to strengthen companies’ relationships with key publics. For years, brands have utilized ambassadors to target specific publics, and with the rise
Published on February 28, 2022, at 11:05 p.m. by Madison Traughber. Building a brand takes time, expertise and talent. A brand is “the image and personality of a product or service that a business provides.” Brand image is the consumers’ perception of the brand. Brand image, although intangible, is also
Published on February 24, 2022, at 9:52 p.m. by Heather Smyth. A short and catchy song can often get stuck replaying in one’s head, which can be annoying. On the flip side, a catchy song can be very successful when a brand wants to be
Published on February 17, 2022, at 7:03 p.m.by Sydney Miner. “If you believe it, you can achieve it.” This simple phrase is commonly repeated to us throughout our lives. We’re told that if you work hard and believe in yourself, then your dreams can become
Published on February 11, 2022, at 10:56 a.m.by Sophie Gregor. Annually, on Feb. 2, a furry guest makes his special appearance. Punxsutawney Phil, the star of Groundhog Day, has been a part of a meteorologist tradition since 1887. It is believed that Punxsutawney Phil predicts
Published on February 9, 2022, at 10:05 p.m.by Kyrsten Eller. Online shopping has become the new normal for Generation Z, and as long as the digital world advances, this trend is here to stay. While on lockdown for months due to the COVID-19 pandemic, we
Published on February 7, 2022 at 9:29 p.m.by Madison Traughber. As Princess Diana assimilated into the royal family, she had to fit into their lifestyle of immense wealth, intense fame and impossible expectations. She became aware that she could not capitalize on traditional likable traits. She was
Published on January 31, 2022, at 10:49 a.m. by Gabrielle Jolly. It feels like 2012 again with songs like “22” and “I Knew You Were Trouble” listed on the top music charts of 2021. Famous singer and songwriter Taylor Swift has once again become the talk of the music
