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Steve Webster: Bringing the Crimson Tide to L.A.

Posted At: March 20, 2013 11:00 P.M. by Jessica Ruffin There’s no question what college football team Steve Webster favors when one steps into his office. A framed and autographed Greg McElroy jersey hangs on one of the crimson-colored walls, along with several Alabama paintings.

489,998 and Counting…

Posted At: March 20, 2013 2:45 P.M. by Lindsey Green Like most people my age, I try to stay up to date with the latest app technology. My iPhone 5 is frequently used for Snapchat, Vine and GroupMe along with more “traditional” forms of social

Create Like a Kid

Posted At: March 19, 2013 6:15 P.M. by Caroline Murray In the field of communications, constant creativity is a part of basic job duties. Whether it is coming up with a new slogan, designing a flier or writing the weekly blog post, one thing’s for

Appreciate PR

Posted At: March 18, 2013 8:32 P.M. by Grayson Martin The value of hiring a PR professional or firm is often underestimated. Some large companies see the investment as a waste of money, and others poke fun at those in the communication field for having a

Kickstart Your Business

Kickstart Your Business

Posted At: March 18, 2013 1:44 P.M. by Claudia Calhoun Answer this question: how are ideas for new inventions birthed? Simple – by coming up with solutions for the everyday problems of common people. What is not simple, however, is how these ideas transform from concepts

Colliding Ideas Create the Perfect “Storm”

Colliding Ideas Create the Perfect “Storm”

Posted At: March 15, 2013 9:30 P.M. by Kaitlyn Honnold Sometimes it takes 15 pairs of kneepads to get professionals brainstorming creatively. “Target wanted to make its kids department more interesting for kids,” said Glenn Karwoski, senior vice president of the Karwoski & Courage PR firm

Ending Modern-Day Slavery

Posted At: March 14, 2013 11:40 A.M. by Claudia Calhoun Corporate responsibility and cause-related marketing are hot topics circulating throughout the business world today. As Americans, we are more aware of the world around us and how our businesses, products and purchasing habits are affecting others.

“So, tell me about yourself.”

Posted At: March 13, 2013 2:15 P.M. by Martina Kaiwi As young PR professionals prepare for their job interviews, many dread the notorious face-to-face interrogation. Even though PR practitioners understand the power of words and the relationships they can create or destroy, when representing ourselves it

NASCAR Wreck Drives Home Need for Spectator Safety

Posted At: March 12, 2013 9:00 A.M. by Jessica Ruffin Millions of Americans sat horrified in front of their televisions as one of the tires and the flaming engine from Kyle Larson’s racecar went soaring into the stands at the Daytona 500 race on February 23,

UN-“Belieber”-ABLE

Posted At: March 11, 2013 2:05 P.M. by Katie Sanders When you think about public relations, you should immediately think of relationships. Even someone uninvolved in the industry knows that PR deals with the media, consumers, employees or other important publics. Building and maintaining relationships

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