The Stanley Cup Survival: The Importance of Strong Consumer Relations
Published on February 20, 2024, 3:23 p.m. by Anne Smith. A few years ago, you may have known the Stanley Cup to be the annual award given to the champion
Behind the 123.7 Million Super Bowl Views
Published on February 19, 2024, 5:51 p.m.by Stephanie Smith. In case you haven’t heard, Super Bowl LVIII just became the most watched broadcast of all time with an astounding 123.7 million
Transforming Abercrombie: The Multibillion Dollar Rebrand
Published on February 15, 2o24, 11:47 p.m.by Halston Seton. When you walk into an Abercrombie store, your eyes don’t instantly tear up from the smell of men’s cologne anymore. Better
Love Letters to Success: The Secret Behind Valentine’s Day Campaigns
Published on February 14, 2024, 4:52 p.m.by Meg Fullen. Valentine’s Day is a special day across the United States. Whether it is a day you love or loathe, we can
818 to the 205
Published on February 8, 2024, 11:58 a.m.by CamiLee Downey You have been living under a rock if you have not heard of Kendall Jenner’s company 818 Tequila. Since the brand’s
Glam Getaways: Do Influencer Brand Trips Really Pay Off?
Published on February 7, 2024, 7:07 p.m. by Alexis Anderson. We’re all familiar with influencers and the seemingly fun and luxurious brand trips they are invited to attend. From Alix Earle’s glamorous
Chords & Contracts: The PR Choreography of Jukebox Musicals
Published on February 6, 2024 at 11:34 a.m. by Kat Weir. Jukebox musicals are captivating productions that infuse popular songs into their narratives and have become a vibrant fixture in the
PSA: LinkedIn Is NOT a Dating App
PR in the Ballroom
Published on December 10, 2023, 2:32 p.m.by Katherine Williams. “Dancing with the Stars” is the most famous ballroom dancing competition show on American TV with over 32 seasons so far.
“All I Want For Christmas” Is Good PR
Published on December 8, 2023, 10:32 a.m.by Katherine Williams. It’s no secret that Mariah Carey is the queen of Christmas. Every holiday season, her hit song “All I Want for Christmas