
Behind the Chip
Published on March 8, 2017, at 8:34 a.m. by Clara Balestrieri. “Please insert chip.” We’re all familiar with hearing this when making a purchase. Sometimes it’s more convenient than using cash

Bridging the Gap in Health Care PR — It’s Up to Us!
Published on February 23, 2017, at 1:25 p.m. by Julia Cione. With the advancement of technology and medicine, the need for public relations practitioners has grown in the health care

The Extremities of Real Life: Debbie Reynolds and Carrie Fisher
Published on February 15, 2017, at 8:32 a.m. by Briana Borcic. It is said that the sole responsibility of a public relations professional is to shine a positive light on their

Illiteracy from A to Z
Published on January 4, 2017, at 3:13 p.m. by Nicole Morgan. 758 million. That is the number of people around the world who cannot read this sentence. Imagine not being

Big City, Big Changes – Diversity in the Communications Field
Published on November 30, 2016, at 4:10 p.m. by Kennedy Studdard. For Southern students majoring in public relations, Atlanta has become an ideal location for postgraduate internships and jobs. Whether

A Healthy Industry: The State of Health Care PR
Published on November 15, 2016, at 1:59 p.m. by Amelia Neumeister. When talking about public relations sectors, the main specialties thought about are technology, entertainment, sports, fashion and food. But

Rebranding 2016
Published on November 10, 2016, at 6:41 p.m. by Ashley Stults. The 2016 election has been like no other. Both parties have used uncharacteristic political tactics and seen unpredictable voting. While

Extinguishing the Fire of a Crisis
Published on November 8, 2016, at 2:51 p.m. By Nicole Morgan. The race to be the best in the digital world is more competitive than ever. With new smartphones being

Sports PR: Staying Ahead of the Message
Published on October 19, 2016, at 4:10 p.m. by Mary Catherine Molay In the world of sports, messaging can change in an instant. Technology is one of the greatest assets available

Why We Rebrand
Published on October 14, 2016, at 10:37 a.m. By Brittany Ray When organizations undergo a rebrand, their publics take notice. But why do organizations engage a process that can change their