The Importance of Utilizing PR in Higher Education
Published on November 17, 2023, 7:56 p.m.by Chloe Petro. When most people think of public relations, they think of press releases, PR unboxing hauls or celebrity PR failures. While public relations encompasses
Mastering Social Media: Crafting Your Brand and Navigating Niches
Published on November 17, 2023, at 3:46 p.m. by Kat Weir. In the world of social media, establishing a brand presence is essential for businesses looking to connect with their target audiences
Media and the PR Playbook: Strategies for Sporting Success
Published on November 6, 2023, 3:46 p.m. by Caroline Raley. In virtually any field, the power of public relations is undeniable, yet it shines brightest for some in the exhilarating
Mission to Message: PR Best Practices For Political Nonprofits
Published on October 31, 2023, 2:28 p.m.by Carsyn Smiling. It’s possible you’ve heard of American Red Cross and Habitat for Humanity. These organizations have a notable similarity: They are 501©(3)
From Strategies to Singles
Published on October 10, 2023, 4:05 p.m.by Ali Burleson. When working in the music entertainment business, the saying “It doesn’t take a village, it takes an army,” is no joke.
Communication Strategy Is an Olympic Sport
Published on October 10, 2023, 8:58 a.m.by Chloe Petro. The Olympics, alongside the World Cup, is the largest sporting event in the world. The first recorded Olympic Games were in 776 B.C. and the
HRlogics: The Power of PR and Marketing for Startups
Published on October 6, 2023, 5:00 p.m.by Katherine Williams. Public relations and marketing have a history of intersectionality in brand management. The lines between marketing and PR often blur when
Appreciating the American First Lady as a PR Asset
Published on April 29, 2023, at 8:06 a.m. by Ginger Morrow. The American first lady has attracted national and international attention since the inception of the country. While her position
Crisis Communication 101
Published on April 21, 2023, at 9:46 p.m.by Alaina McDuffie. If there is one truth about the public relations field, it is that crises will arise. From CEO scandals to
A24’s Expertise: Authentically Connecting with Audiences
Published on April 19, 2023, at 5:49 p.m.by Hailey Castillo. “Parents need to know that even though former Disney stars Selena Gomez and Vanessa Hudgens are in “Spring Breakers,” it’s absolutely not