How PR Amplifies the Universal Language of Music Amidst a Pandemic
Published on March 19, 2021, at 7:01 p.m. by Emma Britt. If any industry has taken a gut-wrenching hit because of the global pandemic, it has been the music industry. Music
Communications for Good: The Nonprofit Industry
Published on March 12, 2021, at 2:51 p.m. by Maggie Palmer. Approximately 1.56 million nonprofit organizations exist in the United States today. In an online world constantly inundated with new information, it’s important
Say Whaaaat?! Podcasts: An Important Niche in Public Relations
Published on March 8, 2021, at 8:50 p.m. by Kris Scott. Computer? Check. Microphone? Check. Headphones? Check. Recording Software? Check. What once was an anomaly in public relations is now an
The Power of the Apology Video (And Why So Many Fail)
Published on March 5, 2021, at 5:59 p.m. by Rachel Breeding. It has been a little over three years since disgraced YouTuber Logan Paul uploaded his now-infamous apology video, “So Sorry.”
Let the Good PR Roll: How PR Saved the Spirit of Mobile Mardi Gras
Published on March 1, 2021, at 9:44 p.m. by Mattie Naman. Born to Celebrate. In 2015, Mobile, Alabama, was rebranded with this slogan created by BCF. The slogan “symbolizes Mobile’s unique
Age is Just a Number: Advice for Young PR Professionals
Published on February 25, 2021, at 11:03 a.m. by Olivia Cooley. Entering the bustling workforce of all things communications can be intimidating at a young age, especially fresh out of college.
High-Quality Photography, High-Quality PR
Published on February 24, 2021, at 9:30 p.m. by Emma Britt. If someone knew nothing about your business other than what they saw from a single photo, how would they describe
Painting a PR Picture
Published on February 23, 2021, at 2:42 p.m. by Taylor Tobin. When you think about public relations, does graphic design come to mind? What do you see when you open your
Home From College: How One Startup Is Helping College Students Kickstart Their Careers
Published on February 19, 2021, at 5:48 p.m. by Bella Valentini. Last spring as COVID-19 spread rapidly across the country, college students unexpectedly packed their belongings and headed home to complete
Four Tools that Helped Small Businesses Persevere in a Pandemic
Published on January 27, 2021, at 1:47 p.m.by Kathleen McManus. When many states across the U.S. faced lockdown and stay-at-home orders in mid-March, small-business owners faced the question, “What’s next?”