Published on March 5, 2020, at 8:58 p.m. By Allie Rose. Public relations is important no matter the industry you are in — for-profit or nonprofit — and businesses need to maintain their brands’ images and maintain favorable relationships within their industries and with their publics. While for-profits are focused mainly on sales, nonprofit organizations […]
Published on March 4, 2020, at 10:22 p.m. by Macy Krauthamer. Believe it or not, there will be times when you have to come out from behind the phone screen and social media handles to talk to people … out loud! Whether it’s a new business pitch or an on-air interview with the media, public […]
Published on March 4, 2020, at 4:09 p.m. by Hannah Fogus. To the person reading this post, I want you to ask yourself a question. When was the last time you read a book — for fun? Research shows that reading for pleasure is on a steady decline. Psychology Today explains that since 2004, the […]
Published on March 3, 2020, at 5:48 p.m. By Allie Rose. Each person you meet is like a new book — each a different title, full of chapters with unique stories and various experiences encompassing a person’s life. As I have grown in my 20-something years on Earth, I have learned to appreciate that everyone […]
Published on March 2, 2020, at 8:54 p.m. by Charlotte Arnold. Major League Baseball spring training games kicked off last weekend. What should be a happy day reminded one fanbase only of past betrayal. The Houston Astros were not-so-warmly welcomed back to their first game with boos from the stands. In case you have not […]
Published on February 28, 2020, at by Olivia Carroll. For Hannah Schneider, failure has never been a mark of disappointment. Each new venture, no matter the outcome, was a new experience that fostered growth to help the next attempt to succeed. As the founder of a successful communications agency, BRND House, Hannah Schneider has had […]
Published on February 27, 2020, at 7:48 p.m. by Hannah Fogus. According to PRSA, the official definition of public relations is “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” What if that relationship could directly save people’s lives? In some cases, it can. That is the case for W2O […]
Published on March 2, 2020, at 6:51 p.m. by Macy Krauthamer. Freedom of speech is crucial to the truth now more than ever — especially when it comes to public relations. It gives United States citizens the right to express their opinions and not disparage others. To be an ethical public relations practitioner, it is […]
Published on February 25, 2020, at 8:20 p.m. by Jordan Axel. Every year, the month of May is met with recent graduates who are ready to enter the workforce. Some people secured their positions in the fall, some are panicking, and some are in between. According to a study done by Global Workplace Analytics (updated […]
Published on February 25, 2020, at 7:22 p.m. by Faith Saucier. Brands: They’re product innovators, customer service experts, competent doers and, now, catalysts for change. Today, they are expected to take a stand, to make a difference, to be positive players in society. Corporations are trusted — more than the government, in fact. But this new […]
