Posted At: December 9, 2010 9:43 AM by Laura Rabushka Personal image management is a form of public relations that is becoming more and more necessary with the growth of the online business and networking sphere. Future PR professionals are aware that preserving a positive online image is crucial in achieving their ideal jobs because many […]
Posted At: December 8, 2010 3:04 PM by Jessica West Whether it is the poor economic state of the job market, fear of entering the “real world” or simply objection to facing responsibility, undergrad PR students are frequently choosing the path of graduate school. Graduate programs prepare students for careers in a wide range of activities […]
Posted At: December 8, 2010 12:51 PM by Meredith Julian June 22, 2011, will mark the beginning of the Food and Drug Administration’s new control over cigarette packaging. On that day, the FDA will select the final nine labels to be used on new cigarette packages after an extensive study of smokers’ responses and public surveys […]
by Libby Page From terrorist attacks to natural disasters, the travel industry faced a lot of challenges throughout the past decade. In those times of crisis, advertising and public relations played major roles in helping manage the situations. PR practitioners are responsible for motivating the public to visit a place, arranging for travelers to reach it […]
Posted At: December 7, 2010 10:07 AM by Megan Cotton With the growth of technology and social media, it has become mandatory for every company to have its own Facebook and Twitter accounts to communicate with the public. For military public affairs, however, there is a constant debate between the need for national safety versus the […]
Posted At: November 29, 2010 1:40 PM by Miah Evans Things aren’t so bad on the job when you have a clear outline of what you’re expected to do each day. Granted, many PR professionals have posed that there isn’t a “typical day” in public relations; however, it can still be determined that the scope of […]
Posted At: November 29, 2010 1:08 PM by Katie Breaseale There is no cookie-cutter guide to starting a public relations agency. While starting a business requires proper planning, training and funding, not to mention a little luck, it is possible to find success and a better work/life balance from the experience. Three successful PR professionals not […]
Posted At: November 23, 2010 5:38 PM by Paige Niewerth Raising awareness for a nonprofit organization is a difficult process; if done correctly, it can positively influence a successful campaign. Social marketing has a strong effect on the overall objective of a campaign and is a strategy many public relations practitioners employ. Within the PR world, […]
Posted At: November 9, 2010 2:44 AM by Karissa Bursch and Meredith Julian What constitutes a living legend? Recently a panel session at the PRSSA National Convention in Washington, D.C., featured four professionals chosen as living legends in the public relations field. During the panel discussion, they provided advice for future professionals on how to reach legendary status. According to […]
Posted At: November 1, 2010 by Libby Page During the November election, many Americans asked themselves, “Who am I voting for?” In a political world that seems polarized, some may be surprised at the percentage of initially undecided constituents who decide to vote on Election Day. According to a pollconducted by National Public Radio, 6.4 percent of […]
