Published on April 15, 2025, at 2:54 p.m. by Katie Black. In today’s fast-paced digital world, brands everywhere are navigating new ways to connect with audiences. Traditional public relations tactics like press releases and media coverage do still matter, but many of today’s biggest PR wins are being made on social media. Businesses are leaning into more […]
Published on April 15, 2025, at 10:02 a.m.by Evie Feinour. If you’re living in the 21st century, there’s a good chance you’ve heard the term “cancel culture” tossed around in conversations about social media, politics and celebrities. But what does it really mean—and where did it come from? According to the Pew Research Center, the […]
Published on April 14, 2025, at 9:10 p.m. by Gracie Powell. Not all public relations work is created equal — especially when it comes to entertainment PR. While consumer PR focuses on creating positive impressions to drive sales, entertainment PR focuses on creating positive impressions of individuals and managing those individuals’ images. Pierce PR works mostly […]
Published on April 14, 2025, at 3:58 p.m. by Abby Cope. Social media has opened the door to countless opportunities, such as the start of content creation as a solid job pursuit, brand promotion and even becoming a source of news to younger generations. However, despite all the positive social media has done for the […]
Published on April 8, 2025, at 4:25 p.m.by Olivia Pickens. From “Gossip Girl” to “Gilmore Girls” and from “Pitch Perfect” to “Legally Blonde,” TV shows and movies surrounding the topic of college are among the most popular and loved plot lines today. It is genuinely impossible to watch some movies and not see footage from […]
Published on April 7, 2025, at 7:20 p.m.by Olivia Pickens. Gatlinburg, Tennessee, has been a tourist hot spot for families, friends and individuals for many years. From exploring the Great Smoky Mountains to whiskey tastings at established distilleries, there is no lack of activities when visiting Gatlinburg. Caroline Bean is the public relations and communications […]
Published on April 3, 2025, at 11:05 a.m. by Katie Black. The Magic Behind Disney’s PR Success When it comes to the hospitality and entertainment industry, few brands have the same magical appeal as Disney. With a sprawling empire that includes 12 theme parks, 55 resort hotels, a top-rated cruise line, a large-scale merchandising network and […]
Published on April 2, 2025, at 4:11 p.m. by Reese Ham. There’s nothing like an ice cold drink on a hot, sunny day drenching your taste buds in the tropical and refreshing flavors of a tart lime and a bright and sweet orange, the tang of a Tajin rim, and the jolt of tequila. Margaritas […]
Published on March 31, 2025, at 5:07 p.m.by Olivia Pickens. The other day, while conducting my daily duties as a member of Generation Z by doomscrolling on TikTok, I came across a video that demanded, “STOP. PUTTING. MIDDLE. AGED. PEOPLE. ON. PR. TEAMS.” If you’re wondering, yes, this video was posted by a member of […]
