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Rick Bragg’s Recipe for a Rich Story

Posted: November 15, 2012 at 2:25 P.M. by Jessica Colburn. Storytelling doesn’t involve simply telling a story — it helps you feel the story. And, according to Bragg, one of the most important parts is giving your story a heart.

Keeping It “Fresh”

Posted: November 14, 2012 at 6:00 P.M. by Becca Bryant What first comes to mind when you hear the words “Eat Fresh”? Subway! Subway has made a name for itself in more ways than one. Reaching more than 16 million “likes” on Facebook and 733,000 Twitter followers, Subway must be doing something right

The PR Bible

Posted At: November 14, 2012 2:40 P.M. by Sam Nathews Time and time again, top-tier PR practitioners have lauded Carnegie’s book as a must-read for those of us in the industry — some even going as far as dubbing it “The PR Bible.” As I’ve discovered, these rave reviews and recommendations come with good reason. […]

A Time to Give Thanks

Posted: November 12, 2012 at 1:56 P.M. by Grace Roberts. While not as prevalent as it once was, a thank-you note can help you make a lasting impression in a world full of constant networking.

Out of This World PR

Posted: November 2, 2012 at 12:00 P.M. by Jessica Colburn Did you ever dream of being an astronaut when you were a child? For many of us, this dream did not become a reality. Whether you discovered your love for space was not paralleled with a love for math and science, or you simply found […]

Publicists: The Inside Scoop

Posted: October 31, 2012 2:12 P.M. by Nicole Hohman Image is everything. For those in the entertainment industry, image is a crucial factor of being successful. Though image may not be the only component (raw talent is also preferred!), having a unique, positive image can be essential to a celebrity’s career. This is where the […]

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