Posted At: March 26, 2012 4:30 PM by Brian Haight and Savannah Bass Changing the public’s perception, whether it’s about a client or a societal norm, is one of the key functions of public relations.
Posted At: March 26, 2012 2:15 PM by Katie Bishop and Anna Ellis The entry-level position that a PR professional decides to take can be crucial to their future success in the industry. The purpose of this entry-level position is to provide the professional with a thorough understanding of the field and most importantly, client […]
Posted At: March 26, 2012 2:00 PM by Kera Cottingham The PR profession is ever changing, constantly causing students to buy new editions of books each year and PR professionals to brush up on the latest trends. But one new trend, the Skype interview, has found its way into the field.
Posted At: March 25, 2012 8:30 PM by Ashley McDaniel The main purpose of this viral PR campaign is to inform millions about the horrible injustices perpetrated against humanity taking place in Africa and what we can do to help.
Posted At: March 22, 2012 3:00 PM by Rachel Childers Like many public relations students, I thought that the graphic design classes I was required to take were something I could just check off my list. I thought it would be pretty cool to learn how to work Photoshop, because, let’s face it, we all […]
Posted At: March 21, 2012 2:30 PM by Katheryn Rivas, Online University, Contributing Writer If you’re not much interested in the politicking you can learn from presidential candidates, you should at least take some time to examine the impressive array of PR tactics that they employ on a daily basis. So, what are some PR […]
Posted At: March 19, 2012 2:30 PM by Rachel Childers Thanks to search engines and social media there has been a shift in the way people find and receive information. People actively seek what they want. Since media is saturated with advertising and marketing copy, many people no longer respond to messages that scream “I’m […]
Posted At: March 19, 2012 2:15 PM by Anna Ellis Is there anything Google can’t do? Think about it. Nowadays we use the website for everything — and we’d be crazy not to! It’s a one stop place you can go to search for something as major as the presidential election to something as insignificant […]
Posted At: March 12, 2012 12:10 PM by Margaret Bishop Rhetoric and discourse may seem like age-old topics dating back to Aristotle’s time, but they are still important today.
Posted At: March 7, 2012 1:45 PM by Katie Kallam What do the Queen of England, Suri Cruise and Chuck Norris all have in common? They each have vast amounts of Twitter followers, and yet they’ve never logged on.
