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The Brand Name Battle

The Brand Name Battle

Posted At: February 13, 2013 2:30 P.M. by Gillian Richard “Just Google it, and when you get it printed, Xerox it.” What’s wrong with this sentence? Companies like Google and Xerox don’t like their trademarked names used in a way other than when referring to

Have Apps, Will Travel

Posted At: February 11, 2013 2:00 P.M. by Haley Clemons Careers in public relations can be riddled with unexpected travel, press trips and the occasional canceled flight. This might be one of the reasons that PR was voted as CareerCast’s fifth Most Stressful Job of

Be myLovelyParent’s Valentine?

Posted At: February 8, 2013 7:10 P.M. by Taylor Hodgkinson As Valentine’s Day approaches, I’m beginning to decide which movies I’ll be watching accompanied with a healthy helping of ice cream. But no horror films, as that would be too cliché. I would rather hang

Small Firms, Big Success

Small Firms, Big Success

Posted At: February 8, 2013 11 P.M. by Katie Sanders An outsider to the public relations industry may not always understand the many facets of the business. An image of the PR equivalent to “Mad Men” may come to mind when people think about how

Sports in a Social World

Sports in a Social World

Posted At: February 7, 2013 5:40 P.M. by Gillian Richard It is no secret that the use of social media has exploded over the past few years. Corporate use of social media is also on the rise —companies who do not have any social media

Not Just Joking Around: The Strategy Behind Humor

Posted At: February 6, 2013 8:00 P.M. by Martina Kaiwi Post Grad Problems began documenting life after college in 2010. Since then, post-grads from all over the world have come together to share their hilarious stories via Twitter, Facebook or blog . PGP has recently

Travel and Tourism PR: One Highway’s Route to Success

Posted At: February 6, 2013 5:45 P.M. by Haley Clemons Waking up to quaint communities, sun-drenched landscapes and delicious local fare sounds like a dream. This is a place where time slows down, and the only item on the agenda for many visitors is sipping

Old Messages, New Outlets

Old Messages, New Outlets

Posted At: February 4, 2013 2:30 P.M. by Katie Sanders For a denomination that prides itself on tradition and consistency, the Roman Catholic Church has made enormous strides to reach out to its believers. It shocked the tech-savvy world when a tweet was sent out

Business Blogging and Its Benefits

Posted At: February 1, 2013 1:45 P.M. by Charlotte Ward, Senior Account Manager at TopLine Communications Public relations officers regularly recommend that clients commit to producing a blog, and each time they deliberately use that word: committing. Why? Because managing a blog is a time-consuming activity

Don’t Get Left Out: LinkIn

Posted At: February 1, 2013 1:30 P.M. by Caroline Murray Historically, when discussing social media with respect to networking, the focus has been on keeping beer pong off your Facebook profile and profanity out of your tweets. But one growing social media site, LinkedIn, has

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