Published on April 16, 2019, at 10:20 p.m. by Olivia Lake. It is undeniable the impact culture has on the success of an agency. According to a study conducted by The Drum, 100 percent of the 30 worldwide agency leaders it surveyed responded that “culture
Published on April 15, 2019, at 4:33 p.m. by Dasia Greer. As a teenager, Erica Dias had dreams of becoming a wardrobe stylist. Following those dreams, Dias went on to obtain a fashion merchandising degree from San Francisco City College and a cosmetology license. After
Published on April 13, 2019, at 5:25 p.m. by Julia Landon. According to a study done by the Chronicle of Higher Education, when media/communications employers were asked to rank the most important attributes when they evaluate graduates for hire, internships were at the top of
Published on April 13, 2019, at 5:05 p.m. by Emma Bannen. At some point in your public relations career, you’ll need to be able to pitch to the media. PR professionals responsibility is to secure media placements on behalf of their clients. The key is
Published on April 13, 2019, at 4:35 p.m. by Mickey Kennedy. A nimble pan-American public relations firm with soccer-focused branding power from around the world. That is exactly what Extreme PR brings to the table as a unique sports agency built in Mexico City, Mexico.
Published on April 13, 2019, at 4:20 p.m. by Michaela McLean. According to the 2019 Global Digital suite of reports, more than 3.48 billion people around the world use social media. That is more than half of the world’s population! With more users online than
Published on April 111, 2019, at 11:55 p.m. by Mickey Kennedy. It is very simple to build and protect a brand when you are perennial winners, like the Alabama Crimson Tide and the New England Patriots, or even historically large brands like the Yankees or
Published on April 9, 2019, at 4:25 p.m. by Emma Bannen. Some of the most common definitions of public relations include a reference to relationship building. Building and maintaining relationships between an organization and its publics is key to an organization’s success, thus making it
Published on April 8, 2019, at 4:27 p.m. by Julia Landon. The further we get into the digital world, the more muddled the definition of public relations gets. Graduating students are looking at many different titles and roles that are not just PR focused, but
Published on April 8, 2019, at 7:27 p.m. by Olivia Lake. Public relations professionals regularly serve as advisers and give trusted guidance to business leaders. With new technological developments reshaping the communications landscape daily, there is a need to stay current on what is being
